ESS renews deal for Wimbledon tennis

MUMBAI: ESPN Star Sports (ESS) has renewed a deal for one of its key tennis properties - Wimbledon.


ESS has renewed the rights for another five years. Besides Wimbledon, ESS also airs the Australian and US Open tennis tournaments. Ten Sports has The French Open. Last year, over 167 million homes enjoyed the sight of Swiss Roger Federer winning Wimbledon on ESS. In addition, ESS claims that its overall tennis coverage was able to attract an extra 50 million viewers.

In people-metered markets, Wimbledon claims to be attracting up to five times more affluent, senior professionals than all programs on other cable news channels in Asia. In fact, an average Wimbledon match rates at least twice that of competitive top programmes on other cable channels, says an official release.

ESS MD Rik Dovey was quoted in the release saying, "Wimbledon remains the most widely watched tennis tournament in the world .The key to this acquisition was the fact that the rights holders recognise that we have the best distribution of any sports network in Asia . Year after year, through our first-class production values and support programming, we have dramatically improved the presentation of Wimbledon and enhanced viewer appreciation for the event as well as the sport as a whole."

Wimbledon director of television John Rowlinson added that ESS' proven ability to value-add to sport properties was a deciding factor in the award of the multi-year rights to the company. "We appreciate, in particular, how well they have promoted the tournament in the past, and the way in which their distribution network has grown in strength, particularly in China."

This year, Wimbledon will be held from 21 June - 4 July and will air live on Star Sports as usual.

Latest Reads
Share all World Cup, T-20 feeds with Prasar Bharati, rights holder told

The telecast of all official one-day and Twenty-20 matches played by the Indian Men’s Cricket Team will henceforth have to be shared by the rights holder with the public broadcaster Prasar Bharati under the Sports Broadcasting Signals (Mandatory Sharing with Prasar Bharati) Act 2007.

Television TV Channels Terrestrial
Saregama returns to film music acquisition with Pen pact

Saregama India has inked a two-movie deal with Pen Movies. With this agreement, Saregama has acquired the music rights of upcoming Bollywood releases of Pen which includes Kahaani 2 -- Durga Rani Singh, featuring Vidya Balan and Arjun Rampal.Kahaani 2 is slated for a release on 2 December.

Television TV Channels Music and Youth
Q2-17: Zeel numbers, PAT up on higher Ad and Subscription revenue

The Subhash Chandra led content and broadcast player Zee Entertainment Enterprises Limited (Zeel) reported a 23 per cent hike in consolidated revenue for the quarter ended 30 September 2016 (Q2-17, current quarter) as compared to the corresponding quarter of the previous year.

Television TV Channels GECs
Best Deal TV appoints Hari Trivedi as COO

MUMBAI: Best Deal TV has appointed Hari Trivedi as the chief operating officer with immediate effect. Based in Mumbai, Trivedi will be responsible for overall sales and marketing. He would also be initializing lowest price offers and deals on Best Deal TV.

Television TV Channels People
Disney announces successor of MD Siddharth Roy-Kapur

MUMBAI: Walt Disney International has announced the successor to its former managing director Siddharth Roy-Kapur. As a second stint with the organization, Mahesh Samat has made a comeback and will lead The Walt Disney Company India as the managing director. He will pursue his new responsibility...

Television TV Channels People
Life is more imaginative than fiction in a story like POW, says writer-director Gideon Raff

MUMBAI: Sometimes, coming back home after 17 years is not always a happy ending. "Prisoners of War" is the story of three Israeli soldiers, who were held captive for that many years following their kidnapping while on a secret mission with their unit.

Television TV Shows Thriller
IPL media rights bidding postponed sine die

MUMBAI: The BCCI has made it clear that the media rights auction cannot take place till the time it gets a concrete go-ahead and a formal approval from the Justice RM Lodha committee. Till the evening of 24 October (Monday), BCCI did not receive the okay from the committee which said, "it is in...

Television TV Channels Sports
Q3-16: DIRECTV mitigates AT&T U-Verse TV subscriber numbers fall

BENGALURU: AT&T acquired DIRECTV added 323,000 net subscribers and hence helped mitigate the company’s Entertainment and Internet Services Group (Entertainment) segment’s loss of 326,000 U-Verse subscribers for the quarter ended 30 September 2016 (Q3-16, current quarter). About 70 percent of...

Television TV Channels English Entertainment
"Let India open its market, we will open ours" - PEMRA chairman Absar Alam

Pakistan’s TV watchdog - the Pakistan Electronic Media Regulatory Authority (PEMRA) - charimanAbsarAlam was in the line of Pakistan’s Geo News anchor Shahzaib Khanzada’s fire last week. In his Monday to Thrusday current affairs talk show Aaj ShahzaibKhanzada Kay Sath - the anchor grilled him time...

Television TV Channels GECs

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories