MUMBAI: One of MTV's big ground events for the year is less than a week away. The Lycra MTV Style Awards will be held at the Jamshed Bhabha Auditorium in Mumbai on 17 October, 2003. The broadcaster has announced that a collection by Rohit Bal and music created by Trilok Gurtu will open the evening.
The show will be hosted by MTV VJs Malaika Arora and Cyrus Broacha. The show is being brought in association with Hyundai, Yamaha, No Marks and LG CDMA.
An official release informs that Bal will be joined by big ticket designers, Malini Ramani, Manish Malhotra and Sabyasachi. They will showcase their creations assembled to ‘Desi Cool’ themes. Each designer’s collection will be sashayed by the models, who will walk the runaway to live music composed by Medieval Punditz, Salim Suleman and DJ Aqueel.
Attendees can gyrate to the sounds of Danish band C21. Their act will consist of songs from their self-titled album. Also lined-up is a performance by the popular trio, Shankar-Ehsan-Loy.
As reported earlier by indiantelevision.com 35 nominees are competing for 18 awards. One of these stylish people will be saluted as the ‘Maha Style Icon’ of the year. The judges include film director Karan Johar, ex cricketer Navjot Singh Siddhu. The jury is chaired by novelist Shobhaa De.
The nominees of the popular categories are being aired on MTV. Viewers can vote for their most stylish person in each category by logging onto mtvindia.com or dropping their votes in ballot boxes placed at ‘MTV Hangouts’ across the country and Lycra Preferred Partner outlets.