Television

DD News set for 3 November launch after cabinet okay

MUMBAI: With the Union Cabinet on Friday clearing a proposal for starting DD News by closing DD Metro, national broadcaster Doordarshan is all set to launch its 24-hour news channel from 3 November.

With a recurring expenditure of Rs 540 million, the government will provide budgetary support for the first two years during which it will have to become self-sufficient, the Press Trust of India quoted parliamentary affairs minister Sushma Swaraj as saying, after Friday's cabinet meeting.

"We have taken up the challenge of generating revenue from DD News so that self sufficiency can be achieved at the end of the third year," Prasar Bharati CEO KS Sarma had told journalists last Wednesday on the sidelines of announcing an initiative to start voice training (for radio) culture through the Staff Training Institute of AIR.

According to Sarma, the revenue target for the remaining period of the current financial year, ending 31 March, 2004, is Rs 20 million. For the year 2004-05, the target would be Rs 200 million and for the next year the goal is to try mop up Rs 540 million.

Terrestrial viewers as well as the satellite signal viewers will be able to receive the proposed channel thereby giving it a distinctive edge over private satellite news channels. DD Metro terrestrial channel can be received by about 43 per cent of the population.

The decision to close DD Metro is not without its opponenets though. A public interest litigation (PIL) petition challenging the government’s decision to convert DD Metro into a news channel has been filed in the Delhi High Court, PTI has reported.

After a brief hearing on 2 October, a bench comprising Chief Justice BC Patel and Justice AK Sikri, deferred the hearing to 22 October.

PTI reported that the PIL, filed by one Vinod Jain through senior advocate Rajiv Nayar and Kamal Mehta, alleged that the decision to convert the free-to-air entertainment channel into a news channel was because of extraneous considerations.

The petitioner pointed out that the DD News "experiment" had already been tried earlier with disastrous results. DD news was first launched in 1999 at a cost of Rs 930 million. It was eventually shut down on 25 January 2002 due to heavy losses.

Meanwhile, the project report prepared by Prasar Bharati had initially envisaged an investment of Rs 1310 million, including the cost of additional manpower that would be needed for the news channel. The project report had said that since there are very few people with DD metro channel (that is being closed down to make way for DD News), more staffers would be needed and permission had been sought to go in for direct recruitment, an exercise that has been frozen for quite some time now, considering the size of Prasar Bharati, which has on its payroll over 40,000 employees.

When the finance ministry raised objections, this figure was subsequently pruned to Rs 960 million. The finance ministry ultimately gave its okay for additional aid of Rs 560 million for DD News.

At present, DD telecasts news bulletins from Delhi Kendra for a total of three and a half hours every day and the regional News Units put out news bulletins for a total time of approximately twelve and a half hours daily.

Also Read:

DD News targets self-sufficiency in Year 3 of operations

Latest Reads

http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/10/19/Sunita_Uchil_0.jpg?itok=xmMsZu2i
Zee Content Hub originals slate for DISCOP SA: First Indian-African drama, lifestyle and factual programmes offered

MUMBAI: Global Content Hub by Zee – the syndication division of Zee Entertainment Enterprises Limited (ZEEL) -- announced its new, original programmes for licensing at the upcoming DISCOP market, in Johannesburg on 25-27 October. Highlights of this year’s portfolio include the new Indian/African...

Television TV Channels GECs
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/10/18/kids.jpg?itok=NRJKgGmR
Kids channels ensure strong lineup for Diwali season

Kids channels will hope to grab more eyeballs during Diwali, which also happens to be vacation time for most schools.

Television TV Channels Kids
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/10/18/leela.jpg?itok=A8io70Ro
Sony Yay! associates with 'Animals Matter To Me' to make this Diwali ‘Pawesome’

Animals play an integral role in our lives, always showering us with love no matter what. However, in return we humans rarely reciprocate their love.

Television TV Channels Kids
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/10/18/purie.jpg?itok=FVJ9-hkm
India Today's Purie says new vice chairperson Kalli has ability to straddle edit and biz functions

India Today Group, which runs news channels -- India Today and Aaj Tak, on Tuesday, named Kalli Purie as the vice chairperson.

Television TV Channels People
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/10/18/zarbi.jpg?itok=nnbWTo_-
How to build wealth, invest safely: BTVI Conclave telecast tonight

BTVI, an English business news channel, hosted an on-ground version of their successful investment knowledge show Call BTVI. The on-ground ‘Call BTVI Conclave 2017’ saw eminent personalities coming together to articulate their views on the Indian financial market. Tune into BTVI to catch the Call...

Television TV Channels News Broadcasting
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/10/18/aparna.jpg?itok=z2yDrydV
Sony Pictures Television signs first output feature film pay TV deal with ZEEL

Zee Entertainment Enterprises and Sony Pictures Television (SPT) have announced that the duo has entered into the first pay features deal.

Television TV Channels GECs
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/10/18/chef.jpg?itok=F2eQz2Ax
Living Foodz biz head Nair: 'Utsav - Thalis of India' celebrates regional cuisine

Get into the festive spirit and celebrate Indian food, it’s history, culture and diverse flavours this October with Chef Kunal Kapur on ‘Utsav: Thalis of India’. The show will take viewers on a journey across 18 cities and offer a peek into India’s rich culinary heritage.

Television TV Channels Factual & Documentary
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/10/18/taj-mahal.jpg?itok=LHQdFz_h
Taj Mahal, Eiffel etc: ‘Monumental Challenge’ on Sony BBC Earth starts on 23 Oct

Towering over cities and landscapes, six unofficial national symbols get a makeover. Watch as Big Ben, Sydney Harbour Bridge, the Eiffel Tower, the Santiago de Compostela, the Bund and the Taj Mahal are restored to their full splendour in this series, Monumental Challenge on Sony BBC Earth starting...

Television TV Channels Factual & Documentary
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/10/18/star-sports.jpg?itok=gYl-pMly
Star Sports brings out the fun side of kabaddi players

As the league stage of VIVO Pro Kabaddi League (PKL) 5 is nearing its end, Star Sports has planned an interactive show with top PKL players this season, all dressed in traditional attire. The show is named as ‘Yeh Diwali, Kabaddi wali’.

Television TV Channels Sports

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories