Star Vijay to launch new shows in June

MUMBAI: Star Vijay is gearing up to launch a new set of shows in the coming months. The channel officials claim that its recent programming initiatives have received a good response from the discerning south Indian audiences.

In June, Star Vijay will woo viewers with a new soap in primetime called Salanam. Also coming up is the telecast of the recently held Filmfare awards - south. The show was held last week in Hyderabad.

From June onwards, the 'live' show Kathai alla Nijam will be aired in the evenings as well. Kathai alla Nijam is a reality show where common people come and speak about their problems, be it infidelity, transexuals, separated kith and kin, eunuchs amongst others.

The show is hosted by popular actress Lakshmi (of Julie fame). Star Vijay officials claim an amazing response to this show - call-ins to the show touches 20,000 calls in a week. The show is telecast 'live' daily at 12:30 pm and from 2 June it will go 'live' at 9 pm as well. 

The channel's programming team recently came up with the Jackie Chan film festival on 17 May and the festival will continue for six more weeks (till June end). According to the officials, the first movie has rated 9.6 TVRs (ABC 4+) in Chennai. Also, another leading show on Star Vijay is Kavyanjali which plays at 8:00 pm on weekdays which rates in the range of 7 -9 TVRs (ABC 4+). The channel also has shows like Nee Naan Aval which plays at 8:30 pm on weekdays; with ratings between 4-6 TVRs; Kalyani on weekdays 7 pm has ratings between 4-6 TVRs.

However, it is important to note that all these ratings pertain to the period between January and February 2003. In the last few months, the entire Star network was off in four out of five important centres in Chennai city due to problems with rival multi-system operators in the city. Industry sources say that MSO Hathway (Rajan Raheja owned MSO in which Star India has a stake) services close to 40 per cent of Chennai city while SCV (owned by Sun Network) services the rest of the market. Sources also claim that these issues have been sorted out and Star Vijay is available in more homes now.

Star Vijay also aired AR Rahman's 'Unity of Light' concert on two consecutive Sundays (18 May and 25 May) as a two part series. The show was billed as one of the biggest ones in Chennai.

Latest Reads
Disney expected to announce 21 CF buyout tomorrow: media reports

The Mouse House is closing in on the Fox. Media reports have emerged that Disney’s bid to acquire the Murdoch-owned 21st Century Fox (21 CF Fox) group’s entertainment assets is near closure. The price being talked about is anywhere between $60 billion and $68 billion and an announcement is...

Television TV Channels News Broadcasting
World television premiere of Maragadha Naanayam on Zee Tamil

Zee Tamil announced the world television premiere of critically acclaimed Maragadha Naanayam – the fantasy-comedy-thriller film that features Aadhi Pinisetty and Nikki Galrani on Sunday, 17 December at 4:00 PM only on Zee Tamil. Written and directed by ARK Saravan, the movie is a perfect blend of...

Television TV Channels Regional
Republic TV to track real-time data for Gujarat elections

MUMBAI: Republic TV has partnered data-science company Gramener to track real-time data, along with analysis, during the Gujarat elections. According to a release sent by Republic TV, “Gramener will help enhance the visual look both on-air and on Republic’s digital platforms to present the data in...

Television TV Channels News Broadcasting
Nakul Chopra is new BARC chairman

MUMBAI: Nakul Chopra, currently president of Advertising Agencies Association of India (AAAI) and senior advisor of Publicis Communications, has been elected as the next chairman of BARC India. Chopra succeeds Viacom18 group CEO Sudhanshu Vats, who has completed his one-year tenure as chairman.

Television TV Channels Viewership
Nitin Kukreja joins iQuest

Former Star India sports head Nitin Kukreja has joined iQuest Enterprises as its chief executive officer. Kukreja had left Star in March this year. IQuest is an enterprise of Nimmagadda Prasad, the former owner of the Maa TV group, who has multiple business interests ranging from infrastructure to...

Television TV Channels Sports
Sun TV's unassailable lead continues, while Zee TV leads Hindi across genre

BENGALURU: The Sun network's flagship Tamil general entertainment channel (GEC) Sun TV continued its lead in ratings across all GECs on Indian television for week 48 of 2017 (25 November to 1 December 2017) according to Broadcast Audience Research Council (BARC) weekly ratings data

Television TV Channels GECs
Republic TV, BTVI join hands for budget coverage

MUMBAI: Republic TV, spearheaded by Arnab Goswami, and Business Television India (BTVI) have entered into an alliance for content and programming around Union Budget 2018. The Republic TV- BTVI alliance promises to offer viewers a distinctive experience.

Television TV Channels News Broadcasting
Mairu Gupta and the art of building the NBA in India

MUMBAI: For basketball fans worldwide, the US National Basketball Association (NBA) represents the mecca of the sport. But in India, the NBA has had its task cut out, what with cricket presenting a near impenetrable line of defence.

Television TV Channels Sports
CNN-News18 'Indian of the year' 2017 special Telecast on 9 and 10 December

MUMBAI: The awards night of the annual and flagship initiative of CNN-News18, ‘Indian of the Year – 2017’ will be telecasted on the 9 and 10 of December at 9:30 PM on the channel. The initiative, whichrecognizes and awards the exceptional contribution and achievements of the iconic Indian citizens...

Television TV Channels News Broadcasting

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories