Recreate to digitise Films Division content

MUMBAI: Films Division, attached to the information and broadcasting ministry, is archiving its content into a digital form. It has selected Recreate Solutions, a London based company for the task.

A Recreate Solutions release states Films Division will supply materials in the various formats it has viz. Beta, DG-beta, Mini DV, DAT, CD/DVD, S-VHS and VHS formats.

Recreate would web enable these through the process of encoding, editing, and indexing/ Meta data entry and host the same in various streamable formats like Windows, Real, Quick time and MPEG. In addition, Recreate would then create a retrieval software akin to any celebrated versatile search engine, which would be accessible on Films Division website ( .

"This is a step in the right direction. Globally, media companies have realised the benefits of digitalisation of media assets. Through digitalisation, the assets are easily searchable and they are kept contemporary and do not age. For us at Films Division this is the beginning and should this project go well, we would look at archiving the whole library. Hosting it on the web site will make the content browseable globally and increase market size," Films Division, director administration Sanjaya Pattanayaka is quoted as saying.

Recreate is a digital media company set up in 2000 to specialise in digital content conversion.

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