Pankaj Sethi is new CEO of Mukta Arts

MUMBAI: Film mogul Subhash Ghai's media and entertainment company Mukta Arts will shortly have a new face at the helm.

With the aim of accelerating the diversification of its media business, the company has announced the appointment of Pankaj Sethi as its CEO from 14 March.

An alumnus of IIM Ahmedabad, Sethi has worked in diverse companies like Nimbus Communications, Microland, Brooke Bond(Levers), Johnson & Johnson and RHL- P&G. He brings with him a great deal of experience in the fields of television marketing, content development, production, creative execution, new media and the Internet.

Muta Arts' MD and chairman Subhash Ghai says, "The appointment of Pankaj Sethi as CEO- Mukta Arts, reflects our continued commitment to add professionalism and bring managerial excellence to our businesses. We can look forward to Mukta Arts accelerating its development, into a diversified media company."

At Nimbus, Sethi was the executive director. Later on, as CEO of Microland’s Media2India, he pioneered the groups early entry into Internet advertising.

Mukta Arts went public three years ago and its aim has been to evolve and also introduce a greater degree of professionalisation in the film and entertainment industry. From films, the company spread its wings into television content, film distribution and media education. Its Whistling Woods institute, set up to provide trained professionals for the media and entertainment industry, is rapidly underway on a 20 acre campus in Goregaon. Its next film which is David Dhawan's Ek Aur Ek Gyarah, is scheduled for a 28 March release.

Latest Reads
Hunt for Zee Business head continues

MUMBAI: Zee Business, an arm of Zee Media Corporation, has seen several transitions in its management this year. The channel was initially headed by Amish Devgan, who decided to move away after serving for 14 years. It was then led by Zee Media Corporation’s then CEO for content Samir Ahluwalia,who...

Television TV Channels People
'King' content will take over monopolistic media entities, says Arnab Goswami

NEW DELHI: The future of news lies in breaking away from the interdependence of politicians and the media on each other.

Television TV Channels News Broadcasting
Animated 'Ramayana' a global Diwali gift on web, mobile

NEW DELHI: Thirty episodes of the animated series Ramayana will be available around the world on the nexGTv web and mobile platforms during Diwali.

Television TV Shows Animation
Sports Minister lauds b'casters, other stakeholders in promoting sports

NEW DELHI: India’s Sports Minister Vijay Goel said on Wednesday that digital media broadcasting will play a critical role in bringing about change in sports broadcasting in India but broadcasters must also focus on how sports as a product is delivered to audiences in rural areas so as to popularise...

Television TV Channels Sports
Know your karma on IBN7 with 'Karm Path'

In an attempt to give its viewers a refreshing start of the day, IBN7 is launching a new show titled Karm Path. Starting 27 October, the show will predict what the day holds. The show is a differentiator in its own genre as it connotes the supremacy of deeds over destiny.

Television TV Channels News Broadcasting
Big Ganga available on Tata Sky now

Big Ganga has strengthened its distribution with DTH service provider Tata Sky.

Television TV Channels Regional
TV is story-teller's new novel; audience is Bharat, not India: Star's Banerjee

MUMBAI: Since five to six years, television has become the talking point. Th series such as 'Breaking Bad' to Transparent to Narcos to 'Game of Thrones' to 24, and now POW (Prisoners of Wars) has changed the experience of television viewing.

Television TV Channels GECs
Star World to air 1-5 of 'Homeland'

Star World and Star World HD is all geared up to air the pulse-pounding action series 'Homeland.' The show tackles geopolitical moral conundrums of our current world. It has recently unveiled the teaser for the upcoming season 6 shows how Carrie Mathison will circumvent around another international...

Television TV Channels English Entertainment
Share all World Cup, T-20 feeds with Prasar Bharati, rights holder told

The telecast of all official one-day and Twenty-20 matches played by the Indian Men’s Cricket Team will henceforth have to be shared by the rights holder with the public broadcaster Prasar Bharati under the Sports Broadcasting Signals (Mandatory Sharing with Prasar Bharati) Act 2007.

Television TV Channels Terrestrial

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories