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CCTV is one of 40 broadcasters which has signed up to APTN Direct
- a new service which delivers two satellite channels of live, war-related
coverage to it existing subscribers.
When war broke out, CCTV broke into scheduled programming, using
APTN coverage from Baghdad and also live coverage of war planes
taking off from the USS Constellation in the Persian Gulf. "China
watchers say it is the first time they can remember CCTV breaking
into scheduled programming for an international news event. It is
certainly the first time they have run live pictures from an American
warship in action," said Nigel Baker, APTN's Director of Content.
APTN used a videophone with a gyroscopic antenna to deliver live
pictures from the USS Constellation. The live video was used by
broadcasters worldwide. APTN was also the first organisation to
broadcast live pictures of Umm Qasr, in southern Iraq, using a specially-equipped
desert friendly vehicle fitted with a customised light-weight satellite
uplink. A similar vehicle was also used to deliver live coverage
of the bombing of Mosul in northern Iraq.
APTN made a multi-million dollar investment in technology and satellite
capacity to deliver the APTN Direct service, which allows broadcasters
to access live material of the war - including pictures from Iraq,
Kuwait, Qatar, Turkey, and the Persian Gulf. The 40 customers were
signed in the two weeks before war broke out.
Said Baker: "This must be the fastest roll-out of a news agency
service and demonstrates the intense international interest in live
news coverage." APTN currently has 120 staff and 14 uplinks deployed
in the Middle East. It is also the only international organisation
providing transmission facilities for broadcasters - remaining in
Baghdad since the conflict started.
APTN Direct was launched on 14 March 2003, and is available to customers
of its main channel - known as the Global Video Wire.
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