Huge leap in Web traffic following assault on Iraq

MUMBAI: The US-led invasion of Iraq has led to a jump in traffic on the Internet, which is expected to become the major source of information on the conflict for many people. 

The Internet has increasingly emerged as a key source for news, communication and comfort during major events, especially after the 11 September attacks on the United States. Just as important is the fact that happens to offer the greatest variety of opinion among all media vehicles.

The conflict with Iraq will be the biggest war involving the United States since the Internet became a major medium. Which is the biggest difference from what was the situation in 1991, where the Internet was in very early stages of development. and the cable networks were the dominant source for breaking news for many people.

The immediate fallout of the US-led attacks on the Internet of course have been that it has blown away sex as the most popular search term.

"War was our top search term today (Thursday), taking over from perennial favourites - sex, Britney and travel," Nadia Schofield, a spokeswoman for Freeserve, Britain's largest Internet service provider, was quoted as saying in a Reuters report.

An indicator of just the kind of dynamics that is driving Web traffic in these troubled times is the fact that "Iraq" knocked female country music group "Dixie Chicks" out of the top spot among on Yahoo's Buzz Index ( of popular search terms among US Internet users.

The Dixie Chicks sank to number three on the Yahoo index behind Iraq and rising rap singing star "50 Cent".

Dixie Chicks have had their chart-topping songs, including current number one single "Travelin' Soldier", pulled from many US radio playlists after they criticised Bush's war plans in Iraq.

The Texas trio have been lambasted in events around the United States where their CDs have been burned and smashed by angry fans. Conversely that has only fuelled interest among Web users in the group.

And for those who see this in terms of business opportunities, Reuters reports that the share value of major listed online firms have gone up. Shares in online auctioneer eBay Inc., Internet bookseller Inc. and travel Web site Expedia Inc. hit 52-week highs on Thursday as investors looked for safe havens as the US-led invasion on Iraq intensified.

The shares are at their highest level since April 2000. They remain about 30 per cent under their split-adjusted, all-time high of $127.50 reached in March 2000, just before the Internet bubble burst.

Re-$ exchange rate: US$1 = Rs 47.68

Latest Reads
BTVI Money Mantra hits its ground in Mumbai and got a great response

Money Mantra an initiative by Business Television India (BTVI) was welcomed by the audiences.

Television TV Channels News Broadcasting
ZEE takes one more giant pioneering step - builds a technology platform to satisfy 5 senses of the viewers to offer immersive customer experience!

Mumbai: ZEE Entertainment Enterprises Ltd. (“ZEE”), a global media and entertainment powerhouse, has taken a yet another pioneering giant leap by securing a United States (US) Patent on a technology platform developed in the Silicon Valley at its very own - ZEE Media Lab. This unique platform stems...

Television TV Channels People
Don't believe in just passive communication: BTVI's Anuj Katiyar

It’s been two years since BTVI has come into the English business news picture. A tough nut to crack, the channel has been at it by first challenging the incumbents and later by revamping itself to suit the new generation of business news viewers.

Television TV Channels News Broadcasting
Star Sports unveils #BattleofSixes campaign for the upcoming PAYTM India- West Indies ODI and T20 series

This festive season is set to take cricket fans by storm as the battle of sixes begins with India taking on West Indies in the PAYTM ODI and T20 series, starting Oct 21st and November 4th, 2018 respectively.

Television TV Channels Sports
LaLiga Football Schools launch in Kerala

LaLiga, Spain’s top football league, recently launched the LaLiga Football Schools in India. It is a comprehensive grassroots football development programme in association with India On Track

Television TV Channels Sports
Triple gold medalist and former autralian olympic swimmer, stephanie rice debuts as an expert presenter on vivo pro kabaddi season vi in india

This season Star Sports, the official broadcaster for VIVO Pro Kabaddi League 2018 lifts the spirit of the game a notch higher with the announcement of three - time Olympic Gold medallist, Stephanie Rice, as an addition to the illustrious expert panel.

Television TV Channels Sports
IndiaCast rejigs revenue top brass in bid to grow across markets, platforms

In a move aimed at synergizing processes and business opportunities to scale up revenues, IndiaCast, the domestic, international and digital distribution arm of Viacom18 and TV18, today, announced an organizational rejig of its revenue management structure.

Television TV Channels People
Eros Now's Smoke MIPCOM screening gets packed house

A packed house turned up to watch Eros Now’s premier of its original Smoke at the Verriere Californie in the famed Palais des Festivals in Cannes, France on 15 October 2018.  The shortened  20 minute version of the 45 minutes per episode had you gripped right from the first frame which showed the...

Television TV Shows Drama Series
Sun TV, Star Maa only non-Hindi GEC channels in across genre list

For the second consecutive week in a row, the Sun TV Network’s flagship Tamil GEC and Star India’s flagship Telugu GEC Star Maa were the only non-Hindi GEC channels in Broadcast Audience Research Council of India (BARC) weekly list of top 10 channels across genre.

Television TV Channels Viewership

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories