Television

Nick obtains kids' media rights for MU Premier Cup

http://www.indiantelevision.com/sites/default/files/styles/smartcrop_800x800/public/images/tv-images/2015/09/21/Untitled-1_3.jpg?itok=w6VPhsZL

LONDON: Nickelodeon has received exclusive kids' media rights to the Manchester United Premier Cup tournament in Beaverton, Oregon.

 

An official release informs that Nickelodeon channels around the world will premiere a 30-minute special this August offering viewers highlights from the largest and most prestigious football tournament in the world for kids under 15 years old.



In addition, 33 newly produced vignettes shot around the world featuring professional players, as well as kids competing for a place in the youth tournament finals, will premiere on-air this month.



UK production company TWI is producing the new vignettes that will debut on Nick globally. These will feature both kid and professional players, each spotlighting a unique, inspiring story reflecting the different cultures that are united when it comes to playing and enjoying the game.



Parts of the programming will comprise a half-hour highlight special that will premiere on Nick channels globally in August, along with new footage from the event itself featuring kid and professional players.



Professional players confirmed to appear in the vignettes or special include Roberto Carlos (Brazil), Brett Emerton (Australia), Freddie Ljungberg (Sweden), Fernando Torres (Spain), Landon Donovan (US - men) and Mia Hamm (US - women).



The channels are also running a contest to send kids to the tournament, enabling them to participate in a Football Clinic with professional Manchester United players, among other activities. Viewers can enter the contest via local Nick web sites, as well as by telephone and post.



At the tournament, kids and their families will be able to watch the Manchester United first team train, participate in the Football Clinic training sessions with professional football players, and watch all of the matches including the finals.



The release informs that 20 youth football teams from across the globe will gather in Beaverton from 15-18 July to compete for the chance to become the Manchester United Premier Cup champions for the year. With more than 107,000 players across five continents and 40 countries participating in qualification matches over the last year, the Premier Cup showcases some of the brightest football stars of the future.



Senior director programming, acquisitions and content development, Nickelodeon Europe Jules Borkent said, "We're excited that Nickelodeon has received the exclusive kids' media rights to the Manchester United Premier Cup. Football is by far the most popular sport worldwide, and our programming and contest dedicated to the Manchester United Premier Cup will inspire kids to play, watch and learn in a creative environment that only Nickelodeon can offer."



The release states that the Premier Cup was developed by Nike a decade ago with the aim of providing junior players at grassroots level with the opportunity to compete in a high quality international tournament and test their skills against the best in the world.



For the first time this year, the Premier Cup will be jointly organised by NIKE and Manchester United, as part of the commitment both have made to invest in a grassroots football programme that will focus on youth participation and skills development.



According to a press note, Nickelodeon is seen in 279.1 million households and 156 countries, with channels and branded blocks in Africa, Asia and the Pacific Rim, Latin America, Europe, CIS/Baltic Republics and the US.

Latest Reads

http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/01/19/BARC.jpg?itok=6hNM0QtI
Four news genres saw no change in BARC week 2

All the four genres apart from Hindi news urban market saw no change in second week of the year. Aaj Tak continued to groove on the same tracks in the rural, urban and U+R genres as it did the previous year. India TV and News18 India interchanged their positions in the Hindi news urban market.

Television TV Channels Viewership
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/01/19/Kapil_Sharma_Show.jpg?itok=SXRBwXr7
Sony Entertainment Television leads urban areas in week 2 of BARC

Sony Entertainment Television jumped to second position to fifth position as compared to the previous week in the Hindi (U+R) genre in Broadcast Audience Research Council (BARC) data for week 2 of 2018. Zee Anmol retained its first position in the rural market. Sony Entertainment Television and...

Television TV Channels Viewership
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/01/18/aaj.jpg?itok=WTXjyKeT
Aaj Tak becomes the world’s first News Channel to be awarded YouTube’s ‘Diamond Play Button’

India’s No.1 news channel Aaj Tak creates history yet again! The prestigious ‘Diamond Play Button’ bestowed by YouTube, recognises Aaj Tak as the global no.1, the first and the only news channel in the world to have crossed the 10 Million Subscriber mark.

Television TV Channels News Broadcasting
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/01/18/news.jpg?itok=PDqQIFhw
News18 India launches campaign; asserts channel’s leadership

News18 India, Network18’s general Hindi news channel, recently launched a campaign with a humorous and quirky film to drive home its leadership position in the crucial primetime band in the highly competitive Hindi TV news segment.

Television TV Channels News Broadcasting
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/01/18/flix.jpg?itok=1RgvxTpA
Join Drac’s Pack on their cruise as &flix presents its next #FlixFirstPremiere ‘Hotel Transylvania 3: Summer Vacation’

It is seldom that you get to see the hilarious side to a monster trying to get himself a date with the help of a technological app like Siri! Have you ever seen a monster film that is full of fun, frolic, laughter, romance and adventure?

Television TV Channels English Entertainment
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/01/18/9xm.jpg?itok=ZerfjJqA
9XM On Stage with Salim Sulaiman

To celebrate the Republic Day week, 9XM - India’s most popular Bollywood music destination announces the launch of 9XM On Stage a splendid musical night created in honour of the Indian Armed Forces.

Television TV Channels Music and Youth
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/01/18/pritam.jpg?itok=tVS2_5SL
Prime Focus joins hands with Pritam and Kwan to create JAM8

Integrated media services company Prime Focus Ltd has announced its collaboration with Jam8, a musical platform founded by Indian music composer/director Pritam, and KWAN, a talent management company to serve as a 360-degree creative solution provider for the M&E industry.

Television Production House Film Production
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/01/18/star.jpg?itok=Xao8ACOH
Star Movies Kids is the new kid on the block

A few years ago Star India decided to hive off some bits of its repertoire and focus exclusively on its main GEC Star Plus and the emerging sports scenario. Surprisingly, the channel is now taking a new turn by targeting the youngest viewers. As per industry sources, the Uday Shankar-led network is...

Television TV Channels Kids
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/01/17/cn.jpg?itok=BRpRY0Oq
Zapak and Cartoon Network India partner to launch ‘Ben 10 - Alien Run’ mobile game

Anil D. Ambani led Reliance Entertainment’s Zapak, India’s leading Gaming Destination, in association with Cartoon Network India, rings in the New Year with an epic launch for fans and gamers alike, with Ben 10 - Alien Run Mobile Game.

Television TV Channels Kids

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories