Star Mandarin Movies claims making waves in Taiwan

HONG KONG: Rupert Murdoch's Star Group claims that its Star Mandarin Movies has outperformed all Chinese and Hollywood movie channels in Taiwan in the first half of the year. Quoting Nielsen figures, the group claims that the channel seized 46 out of the top 50 rated Chinese movies. The Eye and Inner Senses were the first and second most watched movies respectively.

It has attributed the success to a strong library of blockbusters as is also the case in India. In addition, the performance over the Chinese New Year holidays helped bolster Star Mandarin Movies’ leading position. Nearly three million Taiwanese viewers watched the thrillers The Eye and Inner Senses.

An official release informs that the Ekin Cheng comedy My Wife Is 18 even beat all the Taiwanese terrestrial channels. In total, the average audience of the channel increased by 16 per cent compared to the same period last year.

Star Taiwan GM Ivan Yuan made the following remarks about the achievements " Beating commercial-free movie channels in ratings is a remarkable achievement for Star Mandarin Movies,It all stems from our perfect mix of programming and promotional strategies and our exclusive control of strong movie content."

Star Mandarin Movies features Chinese blockbusters from leading Hong Kong movie studios including China Star Entertainment, Media Asia, Teamwork Motion Pictures, Universe. The channel has acquired pay television rights to over 80 per cent of the movies to be released from Hong Kong in the coming years.

Latest Reads
US$ 4.5 bn expected from IPL rights; SC recommends accounts scrutiny

The Supreme Court on Friday froze all financial transactions between the BCCI and state cricket associations by directing the apex body not to disburse any funds till it resolves to abide by the Justice RM Lodha panel recommendations on reforms by 3 December . The top court ordered that none of...

Television TV Channels Sports
TVS Tyres is co-presenter for Asian Champions Trophy 2016

Continuing its strong connect with sports, TVS Tyres has associated with Asian Champions Trophy 2016 by becoming the co-presenter. The Asian Champions Trophy is one of the premier hockey tournaments, a much sought after annual international competition promising some great hockey action. This...

Television TV Channels Sports
Q2-17: Zee Learn declares maiden interim dividend

The board of directors of the Essel group’s education company Zee Learn Limited (ZLL) have declared a first time ever dividend of 5 percent per equity share of Re 1 each for the quarter ended 30 September 2016 (Q2-17, current quarter).

Television TV Channels Factual & Documentary
Whether BARC action can stop unethical practices?

MUMBAI: Can businesses and industries practise their art of selling fairly although they have 'Fair Practices' training during academic courses, workshops and several ISO and other certifications? There seems to be the fear of the lawman, and not the law in India. If the traffic cop is watching,...

Television TV Channels Viewership
TV Superhighway: beIN, Yaddo, AfricaXP have joined us, says Magine CEO Ambuj Goyal

CANNES; Magine has secured partnerships with four of the industry’s most exciting sports, documentary and entertainment content providers. Partnerships with beIN, the international media group and owner of MIRAMAX; Yaddo, the new documentary streaming service headed up by former head of The BBC’s...

Television TV Channels Factual & Documentary
Colors emerges strong on strength of Naagin I & II

MUMBAI: One of the top rated shows Naagin Season 2 helped Colors reach a top-ranking position.

Television TV Channels GECs
Pakistan Broadcasters Association to oppose PEMRA Indian content ban

MUMBAI: The Pakistan Electronic Media Regulatory Authority (PEMRA) shocked both Pakistan and Indian broadcasters when it issued an order blanking out  all Indian content from Pakistan’s television channels on 19 October.

Television TV Channels GECs
Sony Pix to telecast 'Jurassic World' on 22 October

Sony Pix will take the viewers on a thrilling, adventurous journey with cloned dinosaurs in their Billion Dollar Premiere property. The channel plans to air Jurassic World on 22 October at 1 pm and 9 pm.

Television TV Channels English Entertainment
Sony AXN scripts deal with Pinewood; buys stake in SVOD service Hopster

Folks at Sony Pictures Television (SPT) are in a celebratory mood. Not only has it signed a six-series deal with Pinewood Television but has also acquired a minority stake in the London-based video subscription service for kids content - Hopster.

Television TV Channels English Entertainment

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories