NDTV 24x7 to build weekend viewing with three new launches

MUMBAI: Prannoy Roy's NDTV is seriously buttressing its weekend programming.

Close on the heels of Hindi sibling NDTV India announcing the launch of three new weekend shows, English language NDTV 24X7 has lined up three new additions to the weekend programmes to be launched this month.

After the popular weekend shows- We the people, Walk the Talk, and BIG Fight , 24x7 is launching I to I, 24 hours, and The World this Week to strengthen the slot.

1 to 1 is a half-hour show that will premiere on 13 July (Sunday) at 9:30 pm. According to a company release, the weekly show is a first for Indian television in that celebrities will interview themselves. In a unique face-off between a performer and his or her alter ego, the show promises to offer different facets of a public personality. Flagging off the first episode with Vivek Oberoi, the show will tackle his private persona and take a peek at his deepest secrets and emotions, claims the release.

Next in line is 24 Hours, that will be launched on 19 July (Saturday) at 6:30 pm. A contestant will be given a chance to share the challenges and triumphs of a life completely different from his or her own, for 24 hours. Be it dancing all night with a folk performer in Kerala or celebrating the arrivals of newborns in a government hospital in Rajasthan, the show claims to give the contestant a chance to be someone else.

The last launch for the month is The World This Week, which will be back with its original anchor Dr Prannoy Roy on 25 July (Friday) at 9:30 pm. Brought back by popular demand, the show will take a look at international events from an Indian perspective. The show will put forth the impacts of foreign events on India, says the release.

Latest Reads
Hunt for Zee Business head continues

MUMBAI: Zee Business, an arm of Zee Media Corporation, has seen several transitions in its management this year. The channel was initially headed by Amish Devgan, who decided to move away after serving for 14 years. It was then led by Zee Media Corporation’s then CEO for content Samir Ahluwalia,who...

Television TV Channels People
'King' content will take over monopolistic media entities, says Arnab Goswami

NEW DELHI: The future of news lies in breaking away from the interdependence of politicians and the media on each other.

Television TV Channels News Broadcasting
Animated 'Ramayana' a global Diwali gift on web, mobile

NEW DELHI: Thirty episodes of the animated series Ramayana will be available around the world on the nexGTv web and mobile platforms during Diwali.

Television TV Shows Animation
Sports Minister lauds b'casters, other stakeholders in promoting sports

NEW DELHI: India’s Sports Minister Vijay Goel said on Wednesday that digital media broadcasting will play a critical role in bringing about change in sports broadcasting in India but broadcasters must also focus on how sports as a product is delivered to audiences in rural areas so as to popularise...

Television TV Channels Sports
Know your karma on IBN7 with 'Karm Path'

In an attempt to give its viewers a refreshing start of the day, IBN7 is launching a new show titled Karm Path. Starting 27 October, the show will predict what the day holds. The show is a differentiator in its own genre as it connotes the supremacy of deeds over destiny.

Television TV Channels News Broadcasting
Big Ganga available on Tata Sky now

Big Ganga has strengthened its distribution with DTH service provider Tata Sky.

Television TV Channels Regional
TV is story-teller's new novel; audience is Bharat, not India: Star's Banerjee

MUMBAI: Since five to six years, television has become the talking point. Th series such as 'Breaking Bad' to Transparent to Narcos to 'Game of Thrones' to 24, and now POW (Prisoners of Wars) has changed the experience of television viewing.

Television TV Channels GECs
Star World to air 1-5 of 'Homeland'

Star World and Star World HD is all geared up to air the pulse-pounding action series 'Homeland.' The show tackles geopolitical moral conundrums of our current world. It has recently unveiled the teaser for the upcoming season 6 shows how Carrie Mathison will circumvent around another international...

Television TV Channels English Entertainment
Share all World Cup, T-20 feeds with Prasar Bharati, rights holder told

The telecast of all official one-day and Twenty-20 matches played by the Indian Men’s Cricket Team will henceforth have to be shared by the rights holder with the public broadcaster Prasar Bharati under the Sports Broadcasting Signals (Mandatory Sharing with Prasar Bharati) Act 2007.

Television TV Channels Terrestrial

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories