Television

Government hints CAS not so consumer friendly

NEW DELHI: It took the Indian government and bureaucrats almost six months to realise that conditional access system may not turn out to be as consumer friendly as had been earlier envisaged by the country's policy-makers when the amendments to the related Acts were steam-rolled through Parliament by the coalition federal government late last year.

"I don't have an answer...(but) I don't think so now," a senior government official today reluctantly admitted before journalists when asked whether the government still thinks that CAS would turn out to be as beneficial for the consumers, especially in the face of opposition and criticism from various quarters, including political, and the teething problems that are surfacing as the 14 July deadline draws near. However, the official hurriedly went on clarify that once the teething problems are overcome and the set-top boxes are properly seeded in the market, CAS may start yielding the benefits for which it was being sought to be implemented.

But, the whole supposition of the government hinges on a big "IF". The government official, who spoke on condition of anonymity, also hinted that the price of Rs. 72 for the basic tier of free to air channels is not so sacrosanct and may see some changes being effected in it. If the dual illumination mode is adopted for a phased rollout of CAS, including zone-wise or area-wise implementation in a city, then the basic tier's effectiveness and concept is nullified.

Indiantelevision.com learns from industry sources that at yesterday's meeting the broadcasters had with I&B minister Ravi Shankar Prasad, it was suggested the price of the basic tier should be further brought down from Rs. 72 (exclusive of taxes) to below Rs. 50 (almost a dollar) level. Though the minister did not give any categorical assurance on the issue, he is reported to have said that the matter would be looked into.

Cable operators reject Dual Illumination theory

The government official also went on to add that the cable operators, who met the information and broadcasting ministry officials as also Prasad today, categorically stated that dual illumination would not be technically feasible as the existing infrastructure that most cable operators have at their disposal is not capable to take overloads that may result because of dual illumination of channels wherein a channel would be beamed in FTA and also pay mode.

Earlier in the day, when a delegation of the cable operators met Prasad, he attempted to allay their fears on dual illumination saying it was only a suggestion that was being studied by the government. After the meeting, Prasad, who generally loves to speak to the media, spoke briefly and left. "The government is in constant touch with the cable operators (on the CAS issue and its implementation) and is trying to ensure a smooth rollout of CAS," the minister said, adding that the cable ops and MSOs are an important part of the industry.

Still, after talking to a few cable ops, who had gone to meet officials and the minister, it became clear the government had very few answers to their query, is still groping in the dark and to most of questions had a stock reply: we are studying it or it is not final, but is under consideration.

It is also learnt that one of the cable ops today conveyed to the additonal secretary (broadcasting) in the I&B ministry, Vijay Singh, that all the suggestions being studied by the government are to "protect the interests" of certain broadcasters. The cable operators, who have threatened a hefty increase in the cable susbcription fee if CAS is not implemented from 14 July, have also submitted a memorandum to the government today.

Meanwhile, Zee Telefilms will submit the prices of its channels tomorrow. Zee Turner CEO Sunil Khanna told indiantelevision.com today evening, "We will convey the prices tomorrow and would try to be more rationale (than Star )."

Latest Reads

http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/06/18/news18.jpg?itok=6c_jXK46
News18 Network launches multimedia campaign to strengthen its position

MUMBAI: News18 Network, has announced the launch of its mega campaign 18=1. The Network, which once comprised of channels such as CNN-IBN, ETV, IBN7 and IBN-Lokmat, recently consolidated all its general news channels under the News18 Brand. This has allowed the Network to develop one, seamless...

Television TV Channels News Broadcasting
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/06/18/brid.jpg?itok=KzqLd-H5
Guest column: TV Analytics on Colors Tamil

Viacom’s entry into a new regional market with channel Colors Tamil has made big news since its launch in February this year. With its sampling phase for content still running, the channel’s performance has a dynamic impact on the regional television landscape. We studied the key viewership...

Television TV Channels Regional
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/06/15/mukta.jpg?itok=ZHT0DMSs
Mukta A2 Cinemas launches the newly acquired SunCity Multiplex

Mukta A2 Cinemas, a well known chain of cinemas from the brand Mukta Arts Ltd, announces the launch of its new property SunCity Mukta A2 Cinemas, located at Vile Parle, Mumbai. The launch took place on 15th June 2018 and was celebrated with the release of this month’s most awaited action-drama,...

Television TV Channels English Entertainment
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/06/15/poli.jpg?itok=gJTbftHf
Polimer TV, Gemini Movies make presence felt in BARC's week 23 data

MUMBAI:  Polimer TV, Tamil language satellite television channel and Gemini Movies, a Telugu movie channel of Sun Network, were the two new entrants in the Tamil and Telugu markets after BARC released its ratings for week 23. Star Jalsha and Zee Marathi topped their respective markets, while the...

Television TV Channels Regional
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/06/15/sunzee.jpg?itok=JVYTocjX
Sun TV, Zee Anmol almost neck-to-neck in across genres

BENGALURU: Zee Entertainment Enterprises Limited (Zeel) free to air (FTA) Hindi general entertainment channel (Hindi GEC) Zee Anmol entered the bastions held by either the Sun TV Network’s flagship Tamil GEC Sun TV or the channel that aired the Indian Premier League (IPL) in week 21 of 2018. Zee...

Television TV Channels Viewership
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/06/13/eklection.jpg?itok=Nv1LuT-G
With four elections due, networks with regional news channels set to benefit

With four key assembly elections lined up towards the end of the year, India's regional news channels could be laughing their way to the bank. In a bid to maximize their revenues, channels are in the process of sprucing up their programming and hiking ad rates. iTV Network, Network18, Zee News...

Television TV Channels Regional
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/06/15/markand.jpg?itok=Qn1oGiTi
Markand Adhikari re-appointed by TV Vision as MD for three years

TV Vision has re-appointed Markand Adhikari as managing director of the company for next three years. The appointment is subject to approval from the members at the ensuing General Meeting of the company.

Television TV Channels People
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/06/14/republic.jpg?itok=9_WC765_
BARC Data: Republic TV continues to lead English news

Arnab Goswami’s Republic TV continued to dominate the English news market in the latest All India Broadcast Audience Research Council’s (BARC) week 23 rantings. While Aaj Tak led the charts in two Hindi news markets, News 18 India replaced ABP News in top five in the rural segment.

Television TV Channels Viewership
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/06/14/kumkum.jpg?itok=c7Xrk8nw
Colors emerges leader in GEC urban in BARC's week 23 data

Viacom18's free to air (FTA) channel Rishtey witnessed a drop of five places, from second to seventh, as compared to last week in Broadcast Audience Research Council (BARC) data for week 23 of 2018 in the Hindi GEC (U+R) market. While Sony Pal and Rishtey exchanged their second and third positions...

Television TV Channels Viewership

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories