Hallmark to lure viewers with few chuckles; courtesy 'Sitcom slot'

MUMBAI: It's time for some happy weekdays at Hallmark.

Starting today, 1 July, Hallmark Channel will be featuring sitcom slot every Monday to Friday at 6 pm and at 9:30 pm. With award-winning comedy Mad About You and My Big Fat Greek Life- a spin-off from the movie My Big Fat Greek Wedding on the programming schedule, the channel will be packing some laughter in its current line up.

A 24- hour family entertainment channel, Hallmark has been airing movie premieres, primetime features comprising Hallmark original movies and theatricals. It has also been consistently airing drama series, but with the recent programming acquisitions the channel will be providing a complete entertainment package.

First on the line is an award winning comedy Mad about you featuring Paul Reiser and Helen Hunt as Paul and Jaime Buchman a recently married couple in New York City. The channel will be airing the show every Monday to Thursday at 6 pm and 9:30 pm.

The series takes a peek into lives of Paul - a documentary filmmaker - and Jaime - a public relations official. The duo has been married for five months and struggling to establish the ground rules of their life together in a Manhattan apartment. It is a 'behind the closed doors' look at lives of two radically different individuals Paul and Jamie, as they deal with relationships, careers, in-laws, domestic dilemmas and eventually parenthood. The series that explores the quirky little moments that all couples shares has bagged over 16 Emmys among other accolades and has also acquired the reputation of being one of television's most well written, funny and thoughtful sitcoms.

With the show already on Zee English and garnering the channel good eyeballs, Mad about you might just do the trick for Hallmark. The second debut, meanwhile is a sequel to the hit feature film My Big Fat Greek Wedding. With Golden Globe, Academy Award nominee Nia Vardalos essaying the role of the protagonist- a Chicago woman, Nia, from an old-fashioned Greek family, the serial had almost 23 million viewers tune-in when it premiered in the US.

Marking its debut in Asia, the weekly will be premiering on 4 July and pick up where the movie left off. Nia, the protagonist, returns from her honeymoon with her decidedly non-Greek husband (a teacher played by Thomas Miller) to face her big, loving albeit meddlesome family with loads of laughs.

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