News Corp's Chernin is MIPCOM's personality of the year

PARIS: Media conglomerate News Corp's president and COO Peter Chernin will receive the 11th MIPCOM 'Personality of the Year' award at a gala dinner for industry VIP executives in Cannes, France. The citation which will be given on 11 October recognises his career and contributions to the television industry. MIPCOM, however, takes place from 10-14 October.

Chernin also serves Fox Group's chairman and CEO. He joined in 1989.

Reed MIDEM CEO Paul Zilk has been quoted in an official release saying: " Chernin deserves this award because he has propelled News Corp's TV and film businesses into leading positions globally. He has this exceptional ability to engage with the needs and aspirations of people worldwide and then define, market and distribute content to satisfy them. MIPCOM also salutes Peter Chernin's achievements in leading efforts worldwide to combat the piracy that undermines our industry."

Chernin said: "Television continues to make exciting progress on networks, through cable systems and via satellites across the globe. I am very privileged to be working in such a vital and vibrant industry. The potential of television - and the threats and competition against it - have never been greater. I look forward to meeting these challenges together with colleagues from all over the world."

From 1989 to 1992, Chernin was the president of entertainment for Fox Broadcasting. Under his leadership, Fox launched such hit shows as The Simpsons, Beverly Hills 90210, Melrose Place, X-Files.

From 1992 to 1996, Chernin was the chairman and CEO of 20th Century Fox. In this role, he oversaw all aspects of the studios: worldwide feature film production, marketing and distribution activities. Productions that were under his tutelage included Murdoch's box office champ Titanic, , The Full Monty, Speed, True Lies.

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