Television

Star set to unleash new mega series 'Saara Akash'

MUMBAI: After a nearly six-month delay, the Miditech produced Saara Akash finally goes on air on Star Plus on 8 August.

The weekly, that will replace the action thriller Josh... Aktion Unlimited that winds up after its scheduled 13-week run on 1 August, dwells on life in the air force. Shot at the Indian Air Force base in Pune and in Mumbai, Saara Akash is a love story with air force life as the backdrop, says Star India vice president programming and communication, Tarun Katial.

The story revolves around five air force pilots, who have just finished their training, three of whom are childhood friends. There is also a brother sister relationship waiting to be explored in the plot. 



The cast has undergone quite a few changes since the series was first conceived, say industry watchers, and now boasts some big television names like Parmeet Sethi, Kiran Kumar, Manish Goyal, Shakti Anand, Anuj Saxena and Maanav Gohil. Katial says the lavish production is the first of its kind serial on life in the air force to debut on Indian satellite television. 

Unlike Josh, which had a finite 13-episode run on the channel, Saara Akash is poised for an initial 26-episode run, but could continue if it picks up well. Like all Star Plus' new shows, an innovative promo campaign is being spun around Saara Akash too, one which in all likelihood will be unleashed in the first week of August. 



The outgoing Josh, meanwhile, has not lived up to the expectations the channel had from the experimental theme. The Friday night series, recounted the story of an ex-cop (Salil Ankola), ex-conman (Vinod Sharawat) and a former police commissioner (Saurabh Shukla) who get together to fight crime. The series, touted as the 'biggest thing on Indian television' however, did not set the ratings afire, managing an average TRP of around three. In the week ended 5 July, 2003, the serial had managed a TVR of 3.7. 

The channel has meanwhile, lined up a surprise in two episodes of Josh in late July in the form of top model and not so happening actor Aditi Govitrikar. When quizzed about Govitrikar's reported entry into Josh at the fag end of the series, all Katial would offer was, "Watch it!"



Govitrikar will be seen in Josh on 18 and 25 July. When contacted, she said, "I thought we would be able to pull it off as a surprise, but I don't know how you guys get to know everything beforehand." 

So what's her role? "It's typical action stuff. I step into a new story which would involve two episodes only. I had to learn horse riding and lots of stunts for it, but it was great fun. I shot for the two episodes for nine days. Believe me, I loved Josh ever since it began. The makers have dared to be different, and it's time television attempts a bit of novelty." 

But how come suddenly we see her in a serial? She shot back, "Have I ever stated that I won't do television? In fact, I am looking at doing quite a bit of work on television, but after some time. There are a few offers even on date, though."

Latest Reads

http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/10/22/maa.jpg?itok=i996yNGM
Sun TV, Star Maa only non-Hindi GEC channels in across genre list

For the second consecutive week in a row, the Sun TV Network’s flagship Tamil GEC and Star India’s flagship Telugu GEC Star Maa were the only non-Hindi GEC channels in Broadcast Audience Research Council of India (BARC) weekly list of top 10 channels across genre.

Television TV Channels Viewership
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/10/22/net.jpg?itok=nUmDLaeP
Infotainment genre’s steady shift towards localisation

It’s home! That’s the cry that almost every broadcaster is uttering today when it comes to wooing viewers with content. Even as kids’, lifestyle and GECs are witnessing an uptake in local content, the infotainment genre isn’t going to be left behind.

Television TV Channels Specialised and Niche
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/10/20/Amazon_NEW.jpg?itok=KI9MRqO5
Amazon most advertised brand in BARC week 41

The Broadcast Audience Research Council (BARC) India has released its data for last week’s top advertisers and brands between 6-12 October 2018. The data is a reflection of top 10 advertiser and brands across genre on Indian television (U+R) : 2+ Individuals.

Television TV Channels Viewership
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/10/20/Marathi_BARC.jpg?itok=DUC_6K8L
No changes in Bhojpuri, Kannada, Marathi segments in BARC week 41

In the Bengali space, Jalsha Movies and Colors Bangla swapped their third and fourth positions in BARC data week 41. No changes were observed in the Bhojpuri, Kannada and Marathi segments. Moreover, Gemini TV and Zee Telugu swapped their second and third positions in the Telugu sector. Flowers TV...

Television TV Channels Viewership
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/10/20/Anil%20Ambani.jpg?itok=4eNnBDRM
Anil Ambani’s Reliance sues NDTV for Rs 10,000 cr

NDTV has been sued for Rs 10,000 crore by Anil Ambani's Reliance Group in an Ahmedabad court for its reportage on the Rafale fighter jet deal. The lawsuit is filed against NDTV's weekly show, Truth vs Hype, which aired on 29 September.

Television TV Channels News Broadcasting
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/10/20/Arnab-Goswami.jpg?itok=HTFNEsfj
Republic TV leads English news genre in BARC week 41

Republic TV continued to lead the English news genre as per All India BARC data week 41. No changes were noticed this week in the English business news genre. Aaj Tak maintained its lead across every Hindi news genre for yet another week. Hindi news urban genre remained unchanged. Zee News dropped...

Television TV Channels Viewership
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/10/20/BARC.jpg?itok=z6etjpSh
Star Utsav bags leadership in GEC (U+R) in BARC week 41

Star Utsav and Zee Anmol swapped their first and second positions in the Hindi (U+R) genre in Broadcast Audience Research Council (BARC) data for week 41 of 2018. Star Plus and Big Magic exchanged their eighth and ninth positions in the rural market. Star Bharat and Sony Sab swapped their fifth and...

Television TV Channels Viewership
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/10/19/f1.jpg?itok=bHf3HxgX
Sony Pictures Networks India (SPN) extends exclusive television and digital rights partnership with ABB FIA Formula E championship

Sony Pictures Network India (SPN) will continue to broadcast each round of the ABB FIA Formula E Championship for a further two seasons across the Indian sub-continent - including India, Pakistan, Sri Lanka and Bangladesh.

Television TV Channels Sports
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/10/19/james.jpg?itok=kJ15Bp4y
James Gough’s innovative idea will be incubated with the intent to prototype it at Formula 1®’s Media & Technology Centre

Formula 1® Managing Director of Motorsports, Ross Brawn, and Mercedes-AMG Petronas Motorsport Driver, Lewis Hamilton, today crowned James Gough the winner of this year’s USD $50,000 F1® Innovation Prize at the FORMULA 1 PIRELLI 2018 UNITED STATES GRAND PRIX in Austin.

Television TV Channels Sports

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories