Indiantelevision.com's World Cup 2003 Special Archives for Headlines, Interviews & Inside Dope
Headlines
* Pepsi's 'World Cup Ke Shikari' begins airing
(31 January 2003)
* Supreme Court allows cricket sponsors to remit foreign exchange
(31 January 2003)
* SET closes with 6, DD-Nimbus 8 sponsors
(31 January 2003)
* Radio war for cricket eardrums commences
(31 January 2003)
* Nirvana Music launches official world cup cricket album
(31 January 2003)
* Ten Sports to air World Cup in Pakistan
(29 January 2003)
* Max to be seen in neighbouring countries during World Cup
(29 January 2003)
* 'World Cup Fever' on 93.5 RED FM
(29 January 2003)
* Luxor kicks off catch a ball promotion for World Cup
(29 January 2003)
* Will Pepsi blast leave rivals Blue?
(29 January 2003)
* Last round of Nimbus' World Cup Safari contest has 2 winners
(29 January 2003)
* SMSs fly thick & fast for MAX 'Lagaan' contest
(28 January 2003)
* MAX to herald World Cup with 'Jung World Cup Ki'
(27 January 2003)
* BBC gears up for cricket World Cup
(25 January 2003)
* Image Inc to spruce up ICC image in India
(24 January 2003)
* World Cup entertainment on Radio City
(24 January 2003)
* 'Extraaa Innings', 'live' properties sold out -MAX
(23 January 2003)
* 'Super Selector' goes pay as ESS firms up plans for World Cup
(23 January 2003)
* LG threatens to move SC over HC ruling
(22 January 2003)
* "No outside party on DD" - Quraishi
(22 January 2003)
* Delhi HC backs players, Indian board in contracts row with ICC
(22 January 2003)
* DD rejects ESS proposal on cricket programming package
(22 January 2003)
* Nimbus' WC Safari contest has 2 winners
(20 January 2003)
* No Prasar call on ESS programming
(20 January 2003)
* ESS gives counter offer to DD on programming
(20 January 2003)
* DD hopes to make Rs 300 m. from World Cup
(17 January 2003)
* ICC contracts challenged in Delhi HC
(17 January 2003)
* DD awaits ESS response on cricket
(17 January 2003)
* CTV sales to hit 2 million during World Cup
(17 January 2003)
* MTV, Nick, Pepsi, Max get together for contest
(16 January 2003)
* Pepsi's new drink to feature in TVCs around World Cup
(16 January 2003)
* CricketNext.com to webcast World Cup matches
(15 January 2003)
* MTV, Nick, Pepsi, Max get together for contest
(15 January 2003)
* MAX issues press ads to set 'record straight'
(15 January 2003)
* Cricket, telecom to boost bus shelter, kiosk ads
(15 January 2003)
* SportzBiz 2003 - India's 1st sports marketing forum on 24 Jan
(15 January 2003)
* Samsung grabs MAX associate sponsorship
(14 January 2003)
* Sony threatens to sue GCC
(13 January 2003)
* DD ups ante on cricket coverage
(13 January 2003)
* Nimbus launches loyalty programme for advertisers
(13 January 2003)
* Indian cricketers sign ICC contract
(10 January 2003)
* WSN to do production for MAX 'Extraaa Innings'
(10 January 2003)
* EchoStar bags rights for World Cup in Americas
(10 January 2003)
* Extra bigger, Extraaa entertainment - MAX formula
(9 January 2003)
* Sony bids to touch Rs 10b revenues
(9 January 2003)
* AIR to air running commentaries for World Cup
(7 January 2003)
* DD-Nimbus sells World Cup cricket presenting sponsorship rights
(6 January 2003)
* ICC attorneys issue caution notice to protect official sponsors
(6 January 2003)
* HSBC to launch cricket-related promotional campaign
(30 December 2002)
* MAX confident of selling inventory by mid-Jan '03
(27 December 2002)
* Mandira replaces Ruby in MAX's Extraaa Innings
(27 December 2002)
* World Cup is worth every penny of investment-Dasgupta
(27 December 2002)
* Cricket: business, not sport - Ad Club debate
(27 December 2002)
* BBC World celebrates World cup with cricket week
(26 December 2002)
* Channel [V] launches reality show, cricket vignettes
(26 December 2002)
* Mega ad deals, endorsements and sponsorships: The gossip that's going around - Inside Dope first edition
(21 December 2002)
* MAX debunks DD-Nimbus' claims on cricket ratings
(20 December 2002)
* World Cup Cricket 2003: DD and Nimbus claim victory...in advance!!!
(18 December 2002)
   
Interviews
* "My role is going to be that of an entertainment VJ "
Mandira Bedi who replaces Ruby Bhatia in Extraaa Innings on MAX.
(9 January 2003)
   
* "I want to be a part of the mania that will envelope all cricket-crazy nations "
Sandhya Mridul who joins the Extraaa Innings presenting team
(9 January 2003)
   
* "Advertisers must remember that every match is not a India-Pakistan match"
Optimum Media Solutions executive vice president Amit Ray
(3 January 2003)
   
* "We are ready to talk to the cricketers directly"
LG India marketing chief Ganesh Mahalingam
(31 December 2002)
   
* "The involvement of housewives is lower if they are forced to watch cricket!"
Initiative Media president Ashish Bhasin
(28 December 2002)
   
* "No 'soap' or programme has managed to achieve what cricket has"
Lodestar Media executive director Shashi Sinha
(28 December 2002)
   
* "We will do deals for our clients as long as they are cost-effective"
Madison Media (West) COO Punitha Arumugam
(26 December 2002)
   
* "A new sense of dynamism prevails within DD"
Doordarshan director general Dr S Y Quraishi
(20 December 2002)
   
* "We expect to garner Rs 2.1 billion or 60% of the total ad spend on air time during the World Cup 2003"
Nimbus Communications chairman and MD Harish Thawani
(20 December 2002)
   
* "Sony's World Cup Cricket telecast will eclipse shows across all channels!"
MAX executive vice president and business head Rajat Jain
(20 December 2002)
   
Inside Dope
* Secrecy is the name of the game, say advertisers
(22 January 2003)
* Greed, patriotic themes pitted against cricket: Third take (Mumbai)
(8 January 2003)
* Wait-n-watch till 15 January 2003: Inside Dope second edition
(27 December 2002)
* Cricketers' performances crucial, Delhi advertisers: Inside Dope (Delhi)
(27 December 2002)
* Mega ad deals, endorsements and sponsorships: The gossip that's going around - Inside Dope first edition
(21 December 2002)

 
 

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