Sony envisions a 'Value' Network with TV at centre

LAS VEGAS: A "single, seamless platform across AV, PC and mobile devices, with TV at the centre" is at the core of Sony's global strategy to realize its vision of a Ubiquitous "Value" Network.

Sony President and COO Kunitake Ando elaborated on the company's strategy during the Consumer Electronics Show, which runs through 12 January. In his keynote address, Ando used the theme 'A World About 'U' to highlight the comprehensive control that the user will have over customising entertainment and communications devices, and spoke about the company's initiatives to create open-standard broadband networks. 

He also pointed to television "reborn" as the focal point for the delivery, use and interaction with broadband entertainment in the home.

He said, "Our initiative to develop interoperability between PC and AV devices in the home, is a key step to realise the true value of the home network." Ando also spoke of Sony's participation in a "forum group" of collaborators advocating an advanced Linux-based platform for digital home electronics devices. "By connecting AV, PC and mobile devices, we will create a huge platform for the creation and enjoyment of rich digital content. Secure content development is at the centre of agenda."

Citing the global increase in broadband adoption, Ando expressed optimism about the accessibility of broadband content, and said that this year will be key to the acceleration of broadband penetration, especially in the US.

Ando described the future role of television, a more powerful, more ubiquitous and interactive version of what we know today. "We're literally helping put displays everywhere to offer users the state-of-the-art visual experience," he said. "In my view, the first 50 years of colour television were only the infancy, Ando said, referring to the passive nature of TV as increasing innovation is taking place today.

Ando also spotlighted Sony's new Cocoon products, a Linux-based platform of broadband AV devices, that, when connected to a home network, learn user preferences and create a truly customised entertainment experience.

Ando also stressed Sony's leadership in all aspects of high-definition television, including HD Cam professional content creation and editing equipment, as well as consumer displays and future high-definition content recording and playback devices employing Blu-ray laser technology.

The Las Vegas event is seeing hundreds of new digital and high-definition TVs, including sleek flat-panel displays from 10 inches to more than 60 inches wide. High defintiion programming is poised for a leap in the US. The big three networks broadcast much of their prime-time offerings in high definition. ESPN will launch its own HD channel in the US on 30 March with an opening-night baseball broadcast of the Anaheim Angels and Texas Rangers.Reports indicate that set top manafacturers and cable companies also recently made a deal that would allow digital TVs to plug directly into digital cable systems and receive HDTV without a separate cable box. And at Hollywood's urging, many equipment makers already have adopted a new digital connection, called DVI, to deter illegal copying of movies and programmes.

Latest Reads
Witness the heart-warming bond unfold in the epic-adventure movie Alpha premiering on &flix, &Privé HD and Zee Café

Amidst the vast wilderness, the survival of the fittest truly determines life and death. But what happens when your fight for survival brings with it the dangers of the wild? Witness a young boy unleash his inner warrior and struggle as he travels through treacherous landscapes in the epic-...

Television TV Channels English Entertainment
Smriti Mehra elevated to Executive Vice President, Focus at Network18

After stints with Discovery Channel, Arré and Turner Broadcasting, Smriti Mehra returned home to Network18 Group last year. The company today announced her elevation as EVP – Focus, to head revenue. She will report to Priyanka Kaul – President, Marketing & Special Projects, Network18.

Television TV Channels News Broadcasting
Big Ganga launches 4 new Bhojpuri shows

Big Ganga, ZEE Entertainment Enterprise Ltd’s Bhojpuri general entertainment channel in Bihar, Jharkhand, and Purvanchal is all set to cater to the demands of its audience for original content with two hours of weekday and one hour of weekend with four new shows.

Television TV Channels Regional
New FTA channel T TV to focus on Punjabi audience

T TV, Taur Punjab Di, is the latest 24 hour free to air channel being launched by Teleone Consumers Product Pvt Ltd which is a part of DV Group of companies and is aimed at providing quality entertainment to the north Indian audience.

Television TV Channels Regional
ARG Outlier Media writes to TRAI, accuses News18 India of flouting landing page directive

ARG Outlier Media Asianet News, which owns channels like Republic TV, Republic Bharat among others, has accused TV18 Broadcast Ltd of flouting Telecom Regulatory Authority of India’s (TRAI) 3 December 2018 directive to broadcasters and distribution platform operators (DPO).

Television TV Channels News Broadcasting
“ABBY AWARDS 2019” announces the illustrious Master Jury for the Creative ABBY’s

The gold standard in advertising awards, ABBY Awards 2019 that celebrates creative excellence in the category has announced an illustrious master jury for the upcoming edition.

Television TV Shows Awards
Discovery India unveils unique short-form video destination on Dailyhunt app; Discovery Plus creates waves on the digital media

Discovery Communications India (DCIN), country’s leading factual entertainment network, has entered into a unique partnership with India’s No 1 News and local content discovery app – Dailyhunt.

Television TV Channels Factual @ Discovery
Analysis: Latest news television trends and consumption patterns

The FICCI M&E 2019 report says that 43 percent of the 885 private TV channels in India are ‘news channels’. It further states that news, which commands a 7 percent share of viewership, garnered a disproportionately high share of advertising volumes.

Television TV Channels Viewership
Kids prefer home-grown content, feature films on TV

The TV industry is growing and so is kids’ viewership. Since 98 per cent of India is still single TV homes, co-viewing is extensive and leads to better targeting options while demand for localised content and regional content are a boon to creators. Broadcast Audience Research Council (BARC) India...

Television TV Channels Kids

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories