PARIS: Renowned format producer and general director of Field Media Practice, Gary Carter will conduct a session on 'Coaching Creativity' during MIPTV 2003 on 25 March at 3 pm.

MIPTV (International Television Program Market) is an international television programme market organised by Reed Midem, the international trade events in Cannes and overseas.

Carter, one of the leading format producers of shows such as Survivor, Who wants to be a Millionaire and Big Brother , will be interviewed by Virginia Mouseler. Mouseler is the General Manager of The Wit , a company that specialises in the research of new TV programmes worldwide.

Besides Carter, a selection of speakers will also address key issues in relation to the format phenomenon during MIPTV 2003.

Carter will speak about the creative process and its outcomes and provide in-depth analysis on the creation of the top international formats. He will discuss as to how creativity and innovation can be stimulated in the TV business.

Zimbabwe born Gary Carter has a colourful career graph as an actor, theatre director, literary agent and international media executive. His career profile includes a stint at Planet 24, Sir Bob Geldof's company that produced the controversial The Word, The Big Breakfast and Gaytime TV and developed a reality showSurvivor. He was pivotal in pioneering the licensing of television formats across Europe.

Carter was the Executive Director of Programmes at Endemol Entertainment and during his tenure was closely associated with the conceptualisation of Who Wants To Be A Millionaire, and Big Brother.

The second session to feature at MIPTV 2003’, From Millionaire to Joe Millionaire, will examine the expanse of the formats market. The session, to be conducted on 25 March between 3 pm and 4.30 pm, will discuss the impact of the stateside success of European formats and US broadcasters' and producers' response to the new wave of home-grown reality and gameshow hits.

The key speakers for this session are head of Development and Production, Fox World (UK)- Jonathan Glazier, Vice President, Alternative Programming, Granada Entertainment (USA)- Curt Northup and Senior Vice President, Alternative Series & Specials, ABC Entertainment (USA)- Andrea Wong.

On 26 March, the third session,conducted between 10.00 am and 12.00 pm- 5 TV formats, 5 formulas for success!, will offer a unique pitching session. Select five producers will demonstrate their internationallly acclaimed formats. The session, co-organized by IMCA - International Media Consultants Associates , with the support of NOTA will also raise questions about the TV format hits of tomorrow, new themes from creators and producers, show structure, cross-platform and off-screen revenue-generating elements, marketing and merchandising.