MARKET REVIEW YEAR 2002

Narratives:

• Worst year in living memory. Unprecedented Period.

- No Theatrical Film Hits now for over 18 months

- VCD & MP3 Piracy . Anti-Piracy reaction took sometime.

- Introduction of Private FM/ Radio Stations.

• Market Contracted Significantly (% for 2 years ending Mar 03)

- by 38% in Value

- by 27% in Units

• TOP 10’s Sales

Top 10 during 2001: Top 10 during 2002

- Drop of over 40% at #1 slot - #1slot, drop of 70% over

previous year

- Drop of over 50% at #10 slot - #10 slot, drop of 60% over

(over previous 3 year standard) previous year.

• Returns Experience :

- Normal Market: 11% to 15%

- Extra ordinary returns in 2002

Market average 40% +

• Earlier 3 years ‘Super A’ OST success

1998		1999		2000
Title	Units Mln	Title	Units Mln	Title	Units Mln
Dilwale Dulhaniya ..	15 (Saregama)	Taal	12 (Tips)	Kaho Na Pyaar …	12 (Saregama)
Hum Aapke ..	10 (Saregama)	Dil to Pagal Hai	11 (Saregama)	Mohabettein	10 (Saregama)
		Kuch Kuch Hota	10 (Sony)

• Top 10’s during these 3 years and before ranged between:

#1 between 12 mln. to 15 mln. units

to #10 between 4 mln. to 3 mln. units.

• Market Norms:

( Figures in Million Units )

‘Super A’ ‘A’Category ‘B’Category

(Super Star Actors/ (Super Star Actors/ (Star Actors)

Super Star Directors/ Regular Directors/

Producers) Producers)_____________

Shipouts: 1.50 to 2.00 1.00 0.50

Worst Case: 3.00 1.50 to 1.70 0.70

Most Likely: over 7.00 over 2.50 over 1.00

Best case: over 10.00 over 3.50 over 2.00

Release dated 16^th January, 2003