DVD player base to increase five-fold in Asia-Pacific

LONDON: After having claimed dominance in the US and European markets, the DVD (Digital Video Player) is now poised to sweep the video business in the Asia-Pacific region as well.

In South East Asia, the only competition that the digital format faces is the disc-based video format - Video CD, states a study by Screen Digest.

Screen Digest's senior home entertainment analyst, Helen Davis Jayalath explains, "In the shorter term, the VCD player will continue to prove popular with many Asia-Pacific consumers due to its low cost and the widespread availability of cheap VCD software. However, DVD is already becoming the format of choice in the mature markets of Japan, Australia and New Zealand. In the longer term, the DVD Video player will become increasingly important throughout the region; our forecasts indicate that by the end of 2006 139m Asia-Pacific homes will have a DVD Video player or recorder - more than five times as many at the end of 2002 and almost 20 per cent of all TV households in the region."

According to the report, India, South Korea and the Philippines are likely to be of particular interest to the US studios and other video distributors over the next few years. The distributors' revenues from India, is expected to to increase by almost 130 per cent between 2001 and 2006.

The study however reveals that, new hardware indicates additional software sales and simultaneously total consumer spending on DVD software to increase by 165 per cent over the same period, thus generating an estimated $8.2bn by 2006. This will be fuelled in part by an anticipated fall of 16 per cent in the average retail price of a DVD during the same period.

Interestingly, the expansion of the DVD sector will help boost total consumer spending on all video software (DVD, VCD and VHS) by over 40 per cent, the report says. By the end of the forecast period, DVDs will account for almost 70 per cent of consumer spending, up from just over one-third in 2002.

According to the author of the report, David Scott, the sheer size of the Japanese market means DVD will continue to dominate the Asia-Pacific video business. "Japan remains the world's second largest single territory video market after the US, and the third largest (after the UK) for Hollywood product. However, China and India boast two of the largest potential consumer markets worldwide and demand for legitimate video product is growing in these territories".

Piracy, however continues to pose a major threat to the potential of the Asia-Pacific business. The lack of copy protection on VCDs ensures that vast numbers of counterfeit discs flood the market at rock-bottom prices, making it impossible for rights holders to raise the price of legitimate discs. Meanwhile the availability of DVDs offers criminals a perfect digital master for copying, ensuring that the quality of counterfeit products is improving, adds the report.

The bottom line is that ultimately, the DVD will replace both VHS and VCD. The speed at which this occurs in each country will depend on how quickly DVD hardware and software prices decline, combined with the effectiveness of efforts to combat the trade in counterfeit discs.

Equally important, however, will be the rate at which consumers in the region become more discerning in their attitudes toward software quality. As a result, Screen Digest foresees a period of co-existence between both disc-based formats before DVD eventually predominates across the whole Asia-Pacific region.

Latest Reads
TV Today board recommends 45% dividend; numbers up

The board of directors of TV Today Network Ltd (TVTN) has recommended a dividend of Rs 2.25 (45 per cent) per equity share of face value of Rs 5 each for the financial year ended 31 March 2018 (FY 2018, year, fiscal under review). The company has reported 10.7 per cent growth in consolidated total...

Television TV Channels News Broadcasting
Sony takes audiences to the crossroads with new show

MUMBAI: After being a leader in introducing mythological shows, Sony Entertainment Television (SET) is taking a different route. The channel’s latest offering is Zindagi ke Crossroads, a 39-episodic interactive show where the studio audiences will put forward their opinions on the challenges faced...

Television TV Channels GECs
Cosmos-Maya’s next international co-production is a spin-off series of the much talked about 3D Animation feature film Leo da Vinci: Mission Mona Lisa

is another high quality 3D animation international co-production - a spin-off series based on the recently released film Leo da Vinci: Mission Mona Lisa.

Television TV Channels Kids
EPIC TV & Penguin Present The Third Book Of The Devlok With Devdutt Pattanaik Series

Where did the name Radha come from? When did Christianity first come to India? What is the connection between sanskar and dharma? After the enormous success of the first two books in the ‘Devlok with Devdutt Pattanaik’ series, India’s favourite mythologist, Devdutt Pattanaik, is back with a third...

Television TV Channels Factual & Documentary
Banijay Asia and Salman Khan TV collaborates to create content for digital and tv

World’s largest independent content creation group, Banijay Group recently entered Indian & South East Asian market under the guidance of Deepak Dhar with an aim to produce content across genres. Banijay Asia &SK TV, which was launched few years back, come together to create novel and...

Television TV Channels GECs
DSport reaches 110 mn households in a year

DSport, the sports TV channel by Discovery Communications, has achieved the milestone of reaching 110 million households in India. The channel was launched on 6 February 2017 and achieved the milestone within one year of operations in India and has expanded its distribution across all DTH and...

Television TV Channels Sports
Star Suvarna to telecast 'Kannadada Kotyadhipati 2018' the Kannada version of 'Who wants to be a Millionaire' as part of its revamp

May 21, 2018: The third season of Kannadada Kotyadhipati, the Kannada version of ‘Who wants to be a Millionaire’, which sets the stage for a revamps of Star Suvarna, the Kannada GEC channel of Star Network will premiere in June’18. Since January 2018, the channel has gained viewership share in...

Television TV Channels Regional
Republic Network partners with CAF India to nurture the Culture of Giving amongst Indians as part of its first year celebration.

Republic TV, India’s number 1 English news channel for non-stop 53 weeks is celebrating its milestone first year anniversary in a unique and special way. Republic TV has partnered with Charities Aid Foundation (CAF) India, a not for profit organisation to fuel and accelerate the spirit of giving...

Television TV Channels News Broadcasting
Star spending up to Rs 2 cr on production per IPL match

MUMBAI: After having bought rights for almost all important sporting properties in India, Star India had the massive task to ensure that it sets a new benchmark for cricket. In February, it won the audio-visual production rights for IPL 2018, making it the first time that a broadcaster is...

Television TV Channels Sports

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories