Delhi cable ops vow to enforce CAS from 15 Dec.

NEW DELHI: Conditional access system, like Banquo's ghost, just refuses to go away. Just when everybody, including the government, thought it has been given a quiet burial, the issue has resurfaced with the cable industry, at least in Delhi, in a militant mood.


In a meeting of the mutli-system operators (MSOs) and some independent cable operators here today to discuss the future course of action, it was "unanimously decided" that from 14 December midnight all pay channels would be routed through set-top boxes (STBs). This was disclosed by a representatives of an MSO after the 120-minute conclave.

Buoyed by the Delhi High Court order that quashed denotification of the capital from the CAS rollout map, the cable industry is also thinking on the lines that it should factor in the retaining cost of inventory when boxes start to be sold again in the Capital.

Pointing out that the MSOs incurred some cost in holding on to the inventory (STBs) for a few months, Zee Telefilms vice-chairman and head of Siti Cable, Jawahar Goel, today told, "The boxes are now likely to cost approximately Rs 4,000 to a consumer."

This would include the activation cost, plus other sundry expenses incurred by the cable operators like paying eight per cent service tax to the government.

Today's meeting, held at Essel House (headquarters of Siti Cable in Delhi), was attended by representatives of MSOs like INCableNet, Hathway Datacom, Siti Cable and some independent operators.

The strategy being followed by the cable operators in the south zone of Delhi is to start educating the cable subscribers about CAS and the need for boxes, before the cable industry starts routing all pay channels through boxes from midnight of 14 December.

"Though we would not be advertising in newspapers, but scrolls and CAS-related information would start airing on the local cable operators' video channels," Cable Networks Association's Rakesh Dutta said.

Dutta, along with Siti Cable and two other individuals, had filed a case against the government on denotifying Delhi.

According to Dutta, "We don't need the government's mediation any more as CAS in Delhi would decide whether we are really under-declaring our base or the pay channels are over-charging for their services."

Roop Sharma, a non-cable operator person running a cable organisation (Cable Operators' Federation of India), feels that nobody can stop CAS from becoming reality. (Though, it'd be interesting to know what transpired when Sharma bumped into senior Star India executives at a History Channel party last evening and, reportedly, discussed CAS.)

Still, some issues need to be ironed out.

Not everybody in Delhi's south zone may end up getting a digital set-top box, if at all they opted for it. Dutta says that independent cable operators like him cannot afford digital boxes and would go for analog STBs, leaving them open to charges that such boxes can be hacked into.

Then comes the issue of prices of pay channels. The MSOs and broadcasters have not yet started negotiations for Delhi. Even today, Siti Cable's Goel pointed out that it has not yet been finalised at what prices pay channels would be offered to cable subscribers in South Delhi area.

Latest Reads
Untapped TV audience of 100 mn for international channels

The International Television Research Group (inTV) and GlobalWebIndex compared internet users aged 16-64 who watch any of the international TV channels such as BBC News, Bloomberg Television, CNBC, CNN, Euronews, Eurosport, France 24, National Geographic Channel, Sky News and TV5Monde channels at...

Television TV Channels Viewership
Zeel channels continue to rule Hindi channels; Colors, Star Maa return to across genres list

BENGALURU: Zee Entertainment Enterprises Ltd (Zeel) free to air (FTA) Hindi GECs Zee Anmol and flagship Zee TV were once again ranked second and third in Broadcast Audience Research Council of India (BARC) weekly list of top 10 channels across genres for week 37 of 2018 (Saturday, 8 September 2018...

Television TV Channels Viewership
Kannada, Marathi, Tamil, Telugu market witness no change in BARC week 37

Colors Bangla and Jalsha Movies swapped their third and fourth positions in the Bengali space in the BARC data’s week 37. Big Ganga and Bhojpuri Cinema exchanged their first and second positions in the Bhojpuri segment. In the Kannada, Marathi, Tamil and Telugu market, no changes were observed....

Television TV Channels Viewership
Republic TV leads English news in BARC week 37

NDTV 24x7 stood at fifth position in the English news genre according to All India BARC data week 37. No changes were observed this week in the English business news genre. Aaj Tak continued to lead in Hindi news genre (U+R). Moreover, Aaj Tak and ABP News also continued to dominate in Hindi news...

Television TV Channels Viewership
ALTBalaji appoints Divya Dixit as Senior Vice President, Head of Marketing

Balaji Telefilms has recently been integrating great leadership talent from across the board to spearhead the business and become a powerhouse. Further fortifying its leadership at ALTBalaji - India’s largest platform for original and exclusive digital content, the company announced the appointment...

Television TV Channels GECs
DSport to broadcast Laver Cup from 21-23 September

DSport will bring live action from the second edition of Laver Cup, a men's tennis tournament between teams from Europe and the rest of the world to be held in Chicago from 21-23 September 2018.

Television TV Channels Sports
India’s top media companies announce formation of Digital News Publishers Association

Amidst a plethora of industry bodies and sectoral alliances in the Rs. 1.5 trillion Indian media and entertainment sector, another such organization today took birth. It has been christened the Digital News Publishers Association (DNPA). 

Television TV Channels News Broadcasting
Raj Nayak, Janak Sarda to be felicitated by International Advertising Association

At the annual International Advertising Association (IAA) Inspire awards to be held at Bucharest on 2 October 2018 with advertising and marketing leaders from all over the world in attendance, Viacom18 COO Raj Nayak and past president IAA India Chapter will be felicitated with the prestigious "...

Television TV Channels People
Sports most benefited genre in Chrome DM week 37

With a growth of 2.82 per cent as compared to last week (36), the sports genre marked the highest opportunity to see (OTS) among all categories in week 37 of Chrome Data Analytics & Media.

Television TV Channels News Broadcasting

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories