Rahman, David Lowe compose NDTV signature tunes

NEW DELHI: The news and other programs on NDTV's new Hindi channel will play against a signature theme created specially for the channel by renowned music composer, A R Rahman.

It's a huge coup for NDTV since Rahman is famous for being very choosy about his projects. And while he's booked back-to-back for various movies and entertainment projects, Rahman says he found it impossible to turn down NDTV when Prannoy Roy approached him to design the sound of NDTV India, Roy's new Hindi channel. The reclusive Rahman is reported to have once said that when he was starting out his career as a composer, he was inspired by the theme music of The World This Week, NDTV's flagship program in the nineties.

Despite his unbelievably tight schedule, Rahman made the time for this unusual project for NDTV.

"We always knew we wanted Rahman and nobody else to design the theme of our Hindi channel", says chief executive producer Radhika Roy, "It's not just his music - which of course is in a league by itself - but it's also what he stands for. He's somebody who's always done his own thing. And as an organization, that is exactly what NDTV does. We've taken risks, gone against the norm, and broken new ground. And so Rahman was a perfect match for us. He marches to the beat of his own drum. And we love that about him".

Certain that Rahman would create the perfect sound, an NDTV team sat with Rahman in Chennai and watched him do what he does best. Also, Radhika Roy and Rahman interacted with each other while Rahman was composing the music ... to analyze and formulate the precise kind of music that NDTV needed. "It was so easy for us because what we wanted is exactly what Rahman's trademark is - music which pulsates with energy and truth," comments Radhika. A few days after his first meeting with the NDTV team, Rahman handed over his composition. "When we heard it, we were blown away. It was uplifting, urgent, impressive, and welcoming - all the things our news is," smiles Radhika.

Music for the English channel has been composed by David Lowe, who is famous for his signature tunes for the BBC and British Airways. Lowe started his composition for NDTV in England, and then spent a month at NDTV's offices in Delhi mixing in the final elements.

NDTV India and NDTV 24/7 will go on air by April 14, 2003.

Latest Reads
Share all World Cup, T-20 feeds with Prasar Bharati, rights holder told

The telecast of all official one-day and Twenty-20 matches played by the Indian Men’s Cricket Team will henceforth have to be shared by the rights holder with the public broadcaster Prasar Bharati under the Sports Broadcasting Signals (Mandatory Sharing with Prasar Bharati) Act 2007.

Television TV Channels Terrestrial
Saregama returns to film music acquisition with Pen pact

Saregama India has inked a two-movie deal with Pen Movies. With this agreement, Saregama has acquired the music rights of upcoming Bollywood releases of Pen which includes Kahaani 2 -- Durga Rani Singh, featuring Vidya Balan and Arjun Rampal.Kahaani 2 is slated for a release on 2 December.

Television TV Channels Music and Youth
Q2-17: Zeel numbers, PAT up on higher Ad and Subscription revenue

The Subhash Chandra led content and broadcast player Zee Entertainment Enterprises Limited (Zeel) reported a 23 per cent hike in consolidated revenue for the quarter ended 30 September 2016 (Q2-17, current quarter) as compared to the corresponding quarter of the previous year.

Television TV Channels GECs
Best Deal TV appoints Hari Trivedi as COO

MUMBAI: Best Deal TV has appointed Hari Trivedi as the chief operating officer with immediate effect. Based in Mumbai, Trivedi will be responsible for overall sales and marketing. He would also be initializing lowest price offers and deals on Best Deal TV.

Television TV Channels People
Disney announces successor of MD Siddharth Roy-Kapur

MUMBAI: Walt Disney International has announced the successor to its former managing director Siddharth Roy-Kapur. As a second stint with the organization, Mahesh Samat has made a comeback and will lead The Walt Disney Company India as the managing director. He will pursue his new responsibility...

Television TV Channels People
Life is more imaginative than fiction in a story like POW, says writer-director Gideon Raff

MUMBAI: Sometimes, coming back home after 17 years is not always a happy ending. "Prisoners of War" is the story of three Israeli soldiers, who were held captive for that many years following their kidnapping while on a secret mission with their unit.

Television TV Shows Thriller
IPL media rights bidding postponed sine die

MUMBAI: The BCCI has made it clear that the media rights auction cannot take place till the time it gets a concrete go-ahead and a formal approval from the Justice RM Lodha committee. Till the evening of 24 October (Monday), BCCI did not receive the okay from the committee which said, "it is in...

Television TV Channels Sports
Q3-16: DIRECTV mitigates AT&T U-Verse TV subscriber numbers fall

BENGALURU: AT&T acquired DIRECTV added 323,000 net subscribers and hence helped mitigate the company’s Entertainment and Internet Services Group (Entertainment) segment’s loss of 326,000 U-Verse subscribers for the quarter ended 30 September 2016 (Q3-16, current quarter). About 70 percent of...

Television TV Channels English Entertainment
"Let India open its market, we will open ours" - PEMRA chairman Absar Alam

Pakistan’s TV watchdog - the Pakistan Electronic Media Regulatory Authority (PEMRA) - charimanAbsarAlam was in the line of Pakistan’s Geo News anchor Shahzaib Khanzada’s fire last week. In his Monday to Thrusday current affairs talk show Aaj ShahzaibKhanzada Kay Sath - the anchor grilled him time...

Television TV Channels GECs

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories