NEW DELHI: The Zee-Turner distribution platform is taking in another entrant. Zee is set to announce next week the addition of a lifestyle channel T (Trends) TV to the bouquet.

Targeted at upmarket viewers, T TV is expected to form part of the wider bouquet offering that Zee will have on its DTH platform that Subhash Chandra hopes to have up and running before the year is out.

T TV is the second new niche channel that Zee is bringing in after Reality TV (promoted by Zone Vision, the London based international thematic channel creators) made its formal debut on the platform on 1 February.

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