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Speaking yesterday at the opening day of the Broadcasting India
2002 symposium, at south Mumbai's Chavan Centre, Vivanco pointed
out that Ku Band was a mature technology in Europe. It makes the
industry transparent, he said. And citing the European example,
Vivanco said that initial doubts that included interference in the
transmission have proved unfounded.
As far as the implementation of Conditional Access System in India
was concerned Vivanco was of the view that the open architecture
on the set top box was good.
Vivanco spoke of the possibility of DTH coming in through the
backdoor if impediments to its rollout continued. Again citing the
European experience, he said Open Sky, a broadband delivery solution
allowed for one Megabyte downloads by satellite onto the dish antenna.
Consumer DVB IP cards and DVB USB Boxes are all that were needed.
Open Sky has a multicast facility which he referred to as 'push
package delivery'. Video files can be updated for select end users.
It also facilitates video streaming smoothly. CNN is one of 20 channels
streamed by the satellite operator. A content distribution network
can be created. The Open Sky platform has a Digital Rights Management
System as well as a billing system. This makes the broadcasters'
task that much simpler. He said that the opportunity in India existed
as consumers have shown interest, the local content is excellent
and technology is available. But it is important for the government
and media parties get their act together so that activity could
be initiated through the front door.
Eutelsat to launch W5 Eastern Bird satellite next month
Vivanco also said that Eutelsat was planning to launch the W5
Eastern Bird satellite next month on Ku band. It will offer a widebeam
footprint for Asia, the Middle East and Europe, a Steerable Spotbeam
North for Far East Coverage and Steerable Spotbeam South for South
East Asia, he said. This will greatly facilitate communication between
Europe and Asia. The satellite will be operational by January, 2003.
The company has applied for landing rights permission from the
government, the Financial Express reported.
"We are in the process of getting landing rights for W5. We envisage
a large market in India and are targeting channels in the news,
regional languages and entertainment genres," Vivanco, was quoted
as saying in the report.
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