Coudert Brothers eyes Asian markets

MUMBAI: You can't fault Coudert Brothers partner Edward S Labowitz for spending time in Asia these days.

Based in Los Angeles, he chairs the firm's Entertainment Practice Group and thus has the responsibility of helping expand Coudert into the Asian market and servicing existing clients in the US who are foraying into Asia. Ed, as he likes to be called, is slated to speak at the Asia Television Forum and the Film Market which is being held in Singapore's famed Shangri-La's Rasa Sentosa Resort in early December. 

"I will also be trying to understand the Asian market," he says. "We have offices in nine cities in Asia. And I am here to try and see and understand the market firsthand. There are many models in the film business - be it financing or ventures- which have been used and have worked in the US and Europe and I am here to talk about those." 

Labowitz points out that the Asian TV and film market is maturing in Asia both in terms of distributing Asian products across the continent and in the US and in terms of productions and co-productions between US and European companies and Asian ones. 

His firm has recently represented a Hollywood director, Jack Scholder who directed a movie which was shot in Ramoji Rao's Film City and financed by Usha Kiron movies. The movie has been produced by Morris Riskind and Victoria Pikles of Shorline Entertainment. "I represented Jack in a first of its kind deal wherein Director's Guild of America guidelines were followed when he was directing in India," says Ed. 

He is also extremely excited by China's potential. "I salivate over the kind of capacity China has for a huge film and television market. Both for US and Chinese product for the US market," he says. "My next hot favourite is Korea which is producing films which have the chance to travel outside."

In fact, a Korean producer CJ Entertainment has recently released a film The Way Home through Paramount in the US, a deal in which Coudert was involved in.

Ed says he would like to know more about India. "It is the second largest film base outside of the US. But I believe the restrictions on exports still make it a little difficult," he reveals. 

What about television? Does Labowitz see a market for cross overs for TV productions? "In the area of television formats, there is scope both in Asia and India," he elaborates.

Latest Reads
Star Sports unveils #BattleofSixes campaign for the upcoming PAYTM India- West Indies ODI and T20 series

This festive season is set to take cricket fans by storm as the battle of sixes begins with India taking on West Indies in the PAYTM ODI and T20 series, starting Oct 21st and November 4th, 2018 respectively.

Television TV Channels Sports
LaLiga Football Schools launch in Kerala

LaLiga, Spain’s top football league, recently launched the LaLiga Football Schools in India. It is a comprehensive grassroots football development programme in association with India On Track

Television TV Channels Sports
Triple gold medalist and former autralian olympic swimmer, stephanie rice debuts as an expert presenter on vivo pro kabaddi season vi in india

This season Star Sports, the official broadcaster for VIVO Pro Kabaddi League 2018 lifts the spirit of the game a notch higher with the announcement of three - time Olympic Gold medallist, Stephanie Rice, as an addition to the illustrious expert panel.

Television TV Channels Sports
IndiaCast rejigs revenue top brass in bid to grow across markets, platforms

In a move aimed at synergizing processes and business opportunities to scale up revenues, IndiaCast, the domestic, international and digital distribution arm of Viacom18 and TV18, today, announced an organizational rejig of its revenue management structure.

Television TV Channels People
Eros Now's Smoke MIPCOM screening gets packed house

A packed house turned up to watch Eros Now’s premier of its original Smoke at the Verriere Californie in the famed Palais des Festivals in Cannes, France on 15 October 2018.  The shortened  20 minute version of the 45 minutes per episode had you gripped right from the first frame which showed the...

Television TV Shows Drama Series
Sun TV, Star Maa only non-Hindi GEC channels in across genre list

For the second consecutive week in a row, the Sun TV Network’s flagship Tamil GEC and Star India’s flagship Telugu GEC Star Maa were the only non-Hindi GEC channels in Broadcast Audience Research Council of India (BARC) weekly list of top 10 channels across genre.

Television TV Channels Viewership
Infotainment genre’s steady shift towards localisation

It’s home! That’s the cry that almost every broadcaster is uttering today when it comes to wooing viewers with content. Even as kids’, lifestyle and GECs are witnessing an uptake in local content, the infotainment genre isn’t going to be left behind.

Television TV Channels Specialised and Niche
Amazon most advertised brand in BARC week 41

The Broadcast Audience Research Council (BARC) India has released its data for last week’s top advertisers and brands between 6-12 October 2018. The data is a reflection of top 10 advertiser and brands across genre on Indian television (U+R) : 2+ Individuals.

Television TV Channels Viewership
No changes in Bhojpuri, Kannada, Marathi segments in BARC week 41

In the Bengali space, Jalsha Movies and Colors Bangla swapped their third and fourth positions in BARC data week 41. No changes were observed in the Bhojpuri, Kannada and Marathi segments. Moreover, Gemini TV and Zee Telugu swapped their second and third positions in the Telugu sector. Flowers TV...

Television TV Channels Viewership

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories