'Fear Factor' runs into hot water with the American Humane Association

In India reality show Fear Factor may be running on AXN without a hitch but in America it has created a storm. The American Humane Association (AHA) has alleged that television networks NBC and CBS have made a conscious corporate decision to condone the killing and abuse of animals simply to jack up ratings.

Viewers expressed great disapproval over the 11 March episode of Fear Factor on NBC. AHA claims to have received statements from viewers finding the blatant disregard for animal safety appalling. Responses indicated 'extreme concern, disgust, and anger.' There is tension over the fact that the marketing of animal cruelty, regardless of species, sends the message to a large audience of kids that violence against animals is a valid and acceptable form of entertainment.

Veterinarians, herpetologists, and professional animal trainers have confirmed that the snakes on Fear Factor showed evidence of trauma and injury. A profesional made the following statement, "A snake has a backbone comprised of many, fine and delicate ribs which are easily broken. Their skin is fragile, as is their musculature. From what we viewed, many of these snakes suffered permanent injuries and unnecessary abuse for the sole purpose of entertainment".

Besides Fear Factor, Survivor has also come under a cloud. In an official release AHA has stated that its Film and Television Unit regards the shows mistreatment of animals as being completely unacceptable.

VP AHA's Western Regional Office Karen Goschen said, "The mission of AHA's Film and TV Unit is to protect everything from ants to elephants because all life should be respected. By sending the message that it is okay to disregard the lives of even the smallest animals, NBC and CBS are disregarding public cries for compassion.

If we permit the abuse and exploitation of animals in reality entertainment, we stand the danger of encouraging additional abuse in the real world. AHA has received complaints regarding 'Fear Factor', Survivor, Murder in Small Town X, and Real TV.

Professional trainers in the film industry say they refuse to work on these shows because the producers demand stunts that violate AHA's "Guidelines for the Safe Use of Animals in Filmed Media", including killing animals. However AHA has no jurisdiction over reality shows and producers state that since they have not technically broken laws, they will not adhere to AHA's Guidelines.

AHA's Film and Television Unit claims to have protected animal actors for over 60 years and its Guidelines are considered the industry standard. Most entertainment products for television, motion picture, commercials, and video markets fall under its jurisdiction and are eligible for the well-known "no animal was harmed" disclaimer the release states.

Founded in 1877, the American Humane Association claims to be America's only national non-profit organisation dedicated to protecting children and animals from cruelty, abuse, neglect and exploitation.

Latest Reads
Industry Honchos Uday Kotak, Rajnish Kumar and Kalpana Morparia come together to identify the winners of IBLA 2019

CNBC-TV18’s most-awaited marquee property, The India Business Leaders Awards will be conducting a jury meet along with an informative and insightful panel discussion on Today at Trident BKC, Mumbai, 2:30 pm.

Television TV Channels News Broadcasting
News18 India Unveils Two New Shows- “Ye Desh Hai Humara” and “Akhada”

Ahead of the upcoming assembly elections in 5 states including MP & Rajasthan and general elections next year

Television TV Channels News Broadcasting
Zee Telugu Announces World Television Premiere of Allu Arjun starrer Naa Peru Surya

Filling this weekend with patriotism, action and drama, Zee Telugu is here with a world television premiere movie of a young man discovering himself while finding the right balance between serving his country and overcoming the hurdles thrown at him due to the power struggles in place.

Television TV Channels Regional
BTVI endeavors to increase financial literacy across India through Money Mantra

Business Television India (BTVI), India’s Premier English Business News Channel, introduces a multicity initiative - Money Mantra which is an effort to expand the financial awareness and literacy by bringing together, personal financial experts and mutual fund experts close to the common man and...

Television TV Channels News Broadcasting
Rural markets drive Hindi GEC FTA channels

Hindi GECs or general entertainment channels draw some of the largest eyeballs across India. “My aim is to get that extra tear from the housewife’s eyes during primetime. I want to keep her riveted to my programmes, to my channel,” the head of a cluster of channels in South India once said.

Television TV Channels Viewership
Sony Marathi banks on fiction to be market leader

Regional is the hot new space for broadcasters and they have taken big bets on vernacular languages to garner higher ratings. Sony Pictures Network India (SPNI), which already has its presence in the Bengali space, saw the potential in Marathi market and made a move to launch its channel on 19...

Television TV Channels Regional
Zee Media gets permission for 4 regional news channels

After a long tenure of being strict in awarding channel licenses, the Ministry of Information and Broadcasting (MIB) has finally become lenient. In the month of September, eight new channels received licenses while none saw their licenses cancelled as on 30 September 2018.

Television TV Channels News Broadcasting
Relive the Golden days with Shemaroo Entertainment’s “Friday Rewind with RJ Adaa”

Consumers are in for a treat as Shemaroo Entertainment has lined up a new series in association with Adaa, consisting of famous Bollywood songs.

Television TV Channels Music and Youth

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories