DD offers to share DTT kitty with satellite channels

Doordarshan has decided to offer digital transmission television (DTT) platform to private satellite channels in the coming weeks.

After a hiatus of nearly two years, the public broadcaster commenced a pilot DTT project in Delhi last month, and plans to roll out similar facilities in Mumbai, Chennai and Kolkata shortly, according to a report in the Financial Express. Quoting Prasar Bharati CEO Anil Baijal, the report says that the pubcaster will be sending out an open invitation for partnerships in the next few weeks. "These partners could be broadcasters and even data transmission service providers," Baijal has said.

The channels that partner with DD will now have an option to bypass the cable op and beam high quality programmes to TV sets. The sets would however need to be fitted with decoders. The government has ordered nearly 100 decoder prototypes from Himachal Futuristic Communications Limited (HFCL), Baijal has been quoted as saying. Besides offering better picture quality, DTT would mean better use of spectrum and would allow Internet access in addition to other value added services, according to the official. Baijal feels the DTT platform could gradually be offered to Internet Service Providers (ISPs) as well.

A business model will be worked out once the satellite channels wishing to partner DD are identified. Meanwhile, Prasar Bharati is drawing up plans for a phased rollout of DTT across the country. Bangalore and Pune are next on the launch map, according to Baijal. The next few years would see a transition phase in which analogue terrestrial transmission will co-exist with DTT.

Latest Reads
US$ 4.5 bn expected from IPL rights; SC recommends accounts scrutiny

The Supreme Court on Friday froze all financial transactions between the BCCI and state cricket associations by directing the apex body not to disburse any funds till it resolves to abide by the Justice RM Lodha panel recommendations on reforms by 3 December . The top court ordered that none of...

Television TV Channels Sports
TVS Tyres is co-presenter for Asian Champions Trophy 2016

Continuing its strong connect with sports, TVS Tyres has associated with Asian Champions Trophy 2016 by becoming the co-presenter. The Asian Champions Trophy is one of the premier hockey tournaments, a much sought after annual international competition promising some great hockey action. This...

Television TV Channels Sports
Q2-17: Zee Learn declares maiden interim dividend

The board of directors of the Essel group’s education company Zee Learn Limited (ZLL) have declared a first time ever dividend of 5 percent per equity share of Re 1 each for the quarter ended 30 September 2016 (Q2-17, current quarter).

Television TV Channels Factual & Documentary
Whether BARC action can stop unethical practices?

Whether businesses and industries practice their art of selling fairly although they have 'Fair Practices' training during the academic courses, workshops and several ISO and other certifications? There seems to be the fear of the lawman, and not the law in India.

Television TV Channels Viewership
TV Superhighway: beIN, Yaddo, AfricaXP have joined us, says Magine CEO Ambuj Goyal

CANNES; Magine has secured partnerships with four of the industry’s most exciting sports, documentary and entertainment content providers. Partnerships with beIN, the international media group and owner of MIRAMAX; Yaddo, the new documentary streaming service headed up by former head of The BBC’s...

Television TV Channels Factual & Documentary
Colors emerges strong on strength of Naagin I & II

MUMBAI: One of the top rated shows Naagin Season 2 helped Colors reach a top-ranking position.

Television TV Channels GECs
Pakistan Broadcasters Association to oppose PEMRA Indian content ban

MUMBAI: The Pakistan Electronic Media Regulatory Authority (PEMRA) shocked both Pakistan and Indian broadcasters when it issued an order blanking out  all Indian content from Pakistan’s television channels on 19 October.

Television TV Channels GECs
Sony Pix to telecast 'Jurassic World' on 22 October

Sony Pix will take the viewers on a thrilling, adventurous journey with cloned dinosaurs in their Billion Dollar Premiere property. The channel plans to air Jurassic World on 22 October at 1 pm and 9 pm.

Television TV Channels English Entertainment
Sony AXN scripts deal with Pinewood; buys stake in SVOD service Hopster

Folks at Sony Pictures Television (SPT) are in a celebratory mood. Not only has it signed a six-series deal with Pinewood Television but has also acquired a minority stake in the London-based video subscription service for kids content - Hopster.

Television TV Channels English Entertainment

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories