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The conditional access system (CAS) issue took another political
hue today when Samajwadi Party politician and member of
Parliament Amar Singh lashed out at the government and some
foreign broadcasters at a seminar organised by Consumer
Action Network (CAN) on the technological and economic implications
of CAS.
Inaugurating the seminar in Delhi, Singh strongly condemned
the actions of some broadcasters who were lobbying for DTH
and opposing CAS. He said that there are two lobbies in
Parliament, one which is pro-consumer and the other which
is "dancing to the tunes of foreign broadcasters and media
persons.
" Drawing parallels between the CAS issue and 'East India
Company', Singh in his inimitable style, said that in our
country, foreigners have a history of making an entry and
controlling the economy of the country, which in turn would
lead to the control of society and politics.
He said that he is certain that the amendments passed by
the Lok Sabha, relating to the CATV Act, which will facilitate
CAS, will see the light of the day in spite of the efforts
of the "vested parties to scuttle the bill."
Some of the issues brought forth at the seminar, included
the lobbying being undertaken by some broadcasters to stall
implementation of CAS, the issue of insufficient number
of suppliers for set top boxes in the country, the real
benefits of CAS, the global scenario and the problems being
faced in India.
Col V Khare, member BIS and Technical committee, department
of Information Technology while commenting on the technical
aspects of CAS said that the issues being raised by the
broadcasters and the vested parties were "trivial in nature
and that the Indian manufacturing companies were definitely
up to the task of delivering cheap and good quality set
top boxes in a short period of time."
Khare said that some foreign broadcasters were trying to
confuse and diffuse the issue, so that they could "continue
to mislead advertisers and consumers on the basis of fictititious
connectivity and TRPs." He further added that CAS is the
answer to most problems being faced by the cable and broadcasting
industry.
Vikky Choudhary, president of the National Cable and Telecommunications
Association and an active supporter of CAS, lamented the
fact that the cable industry does not have the recognition
as an industry and added that CAS is a good initiative of
the I&B ministry.
"People who oppose CAS are opposing consumer's interest
and making CAS mandatory will be a victory of the consumers
as it'll end the broadcasters' monopoly," he added. Supporting
the concerns, Ahmed Abdi, national president, CAN said the
Indian government has to continue its pro-active consumer
stance by taking the following additional measures immediately:
firstly, ensuring a three-phase rollout to cover metros
in next six months, mini metros in the next 12 months and
the entire country in the 18 months. Secondly, to ensure
easy acceptability of the set top boxes by consumers and
subscriber management systems by cable operators all duties
including central/ state and local levies should be waived
for a period of three years.
Thirdly, as government has decided to fix a maximum retail
price for free-to-air channels, it should also freeze all
current pay channels' rates till deployment of set top boxes
is actually in place.
"Thereafter the broadcasters would have to persuade the
customers to subscribe to their channels both in terms of
attractive content and pricing," he explained.
Fourthly, as the Convergence Bill is still being scrutinized
by the standing committee of Parliament, an interim arrangement
to settle all disputes in the TV segment between cable operators/
broadcasters and consumers may be considered by appointment
of an ombudsman.
The speakers felt that in recent years while cellular telephone,
insurance and banking sectors have seen a fall in subscription
rates and upliftment in services offered, cable television
charges have gone up by "almost 500 per cent in the last
five years.
" CAN proposes to record the findings and suggestions of
the seminar and forward it to the information and broadcasting
industry, calling for immediate action.
CAN claims to be an organization comprising spirited citizens
with special concern for consumer welfare.
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