SINGAPORE:The ninth annual convention of the Cable & Satellite Broadcasting Association of Asia (CASBAA), scheduled to be held in Singapore from 4-6 December, will focus on the core business values of the pay-TV industry in Asia.

Tagged Blueprint for Success the convention will bring together a group of world class speakers for the convention, says an official release. The project will encompass close relationships with Singapore government bodies, like the Economic Development Board and the Singapore Broadcasting Authority. The CASBAA Convention 2002 will run parallel to the Asia Television Forum market and conference, the Asia Animation Week and the "on-air" promotions-led Promax BDA conference.

CASBAA is counting on the promotional opportunities provided by the Convention, including the Golf Day and CASBAA Ball to attract sponsors and exhibitors in a huge way, says the release. CASBAA CEO Simon Twiston Davies says, "We know that the CASBAA Convention is the pre-eminent regional forum for Asia’s cable and satellite industries and we intend that this year’s event will be even more relevant as we debate such issues as the Development of Digital Infrastructure, Advertising and Research, Local Production, the China Opportunity and Interactive Television Services."

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