|
Information & broadcasting minister Sushma Swaraj also expressed
hope that the implementation of the CAS Bill would encourage many
pay channels to become free-to-air. She welcomed the decision of
the Star Network to drop the subscription prices and added that
many others would follow suit.
Star's act would seem to be a timely one as it earned the approval
of many members of parliament, who probably have not gone deeper
into the price reduction gambit.
(See indiantelevision.com's news analysis on Star's price reduction:
Star drops rates - with riders )
Surprisingly, the Congress party, which had expressed its reservation
on the Bill earlier in Rajya Sabha through its vocal member lawyer
Kapil Sibal, supported the Bill and the changes that were being
sought to be effected through CAS. Sibal, however, seemed to be
absent from the House during the debate on CAS.
The positive tone was set by the first speaker in Rajya Sabha,
L.M. Singhvi of the BJP, who said CAS would benefit the consumers
immensely.
The lone voice of opposition was that of Communist Party of India
(Marxist) whose representative, Nilotpal Basu expressed his apprehensions
and reservation on the Bill. Basu, in his speech, constantly wondered
the reason why the government was in a "tearing hurry"
to pass the Bill. he felt that ideally the Bill should have been
referred to the Standing Committee on IT & telecom. Basu also
said the government was enabling introduction of analog set-top
boxes whilst simultaneously moving towards a Convergence legislation
that would allow digital technology.
Pointing out that his party was opposed to the Bill in its present
format, Basu said that he felt that the Bill would vest sweeping
powers with the government in deciding what people should watch
or not watch. But he felt that the government had failed to address
the issue of "quality of a cable service and cartelisation
of cable operators" which could eventually cause inconvenience
to consumers.
Coming down heavily on the government for trying to push through
the bill, Basu stated that he was at a loss to understand why the
government was creating a situation where the consumer would have
to pay for a STB. Basu felt that this would add to the consumer's
existing heavy burden. Also the consumer might face the possibility
of not knowing what to do with the STB as and when the Communications
Commission of India, the super regulator envisaged in the Convergence
Communications Bill 2001, comes into being.
However, I&B minister Sushma Swaraj allayed the fears by pointing
out that Cetma, the apex body for consumer electronics goods manufacturers,
had informed her that an increase in demand for STBs would bring
down the costs.
"As per Cetma's estimates, if one lakh STBs are manufactured,
then the cost would be around Rs
2,500, while if 10 lakh STBs are being manufactured, then the cost
would be Rs 1,500, " the minister added whilst referring to
her previous discussions with Cetma.
However, Basu added, "The Standing Committee has already submitted
its report on the Convergence Bill and the government at the same
time is trying to push through CAS through an amendment in the Cable
Act which will get redundant when CCI comes into being."
Basu also expressed a fear that in a post-CAS scenario a situation
might arise wherein a number of FTA channels might not find a place
in the basic tier of service due to the limited bandwidth that was
available.
"Since the government may assume powers to decide on which
channels will go where, this goes against the very grain of the
fundamental right of speech," Basu said. "The present
amendments are aimed at pushing through analog technology which
has inherent deficiencies and can be tampered with," he added.
Pointing out that if the Bill fails to address the issue of under-declaration
by cable operators, a charge that has been leveled by broadcasters,
Basu emphasised, "The dispute between channel providers and
cable operators will continue. I fail to understand the purpose
of this Bill."
Taking off the CPM's known stand and garb of socialism, Basu said
the (proposed) legislation was based on a false premise and internationally
STBs were not mandated as such things were decided by market forces.
"For a change I support the theory that the market forces drive
things instead of being mandated (by the government)," Basu
said.
However, Swaraj later made light of this comment by saying that
Basu was a person supporting market forces, while his party had
always opposed market forces.
Considering Swaraj's stance on upholding the rights of women, it
also came as no surprise that most of the women MPs in Rajya Sabha
supported CAS and the effort put in by Swaraj in getting the consumer
his due.
Saroj Dubey of Rashtriya Janata Dal wanted the government to provide
free STBs to MPs. She added that CAS would end the "dadagiri"
(monopoly) of pay channels, headquartered abroad, which just believed
in "fleecing the consumer."
She also suggested, while participating in the debate on CAS, that
the frequent increase in subscription money by channels should be
"reined in" and that the government should look into the
issue of having a uniform policy on subscription (of pay channels).
While admitting that buying STBs might put an additional financial
burden on average consumers, Dubey wondered whether the government
was considering a proposal to subsidise the STBs.
Flaying some serials aired on private satellite channels ("saas-bahu
serials to kalank hai naari jati per aur who channels ban kar dena
chaiye," she mentioned at one point), Dubey also said that
the government should look into the programming aired on channels
like MTV, B4U and FTV that were against the Indian culture and were
a "polluting factor for the youth."
"If programmes on DD Metro is (sic) improved, then
the fleecing by pay channels can be stopped," she added.
Another woman MP, Maya Singh of the BJP, went to the extent of
saying that Swaraj had really understood the "true feelings"
of the people, especially the middle class whose monthly budget
had gone haywire due to the high cable subscription rates, which
in certain places, were as high as Rs 360 per month.
She went to the extent of saying that the basic tier of service
should be 'adequate" for the middle class" and that the
Bill was a "revolutionary" one.
Though Congress member Subbarami Reddy did not oppose the Bill,
he did raise some points that he thought would make Swaraj uncomfortable.
"The minister must clarify why there is a controversy over
this Bill," Reddy said. Swaraj later replied that there was
"no controversy around" the Bill.
It was the young B. J. Panda, a BJP member of the Parliament from
Orissa, who was the most articulate of the lot as he supported the
moves on CAS.
"This will have far reaching impact on the four crore (40
million) cable TV homes and also on government revenues," he
said, pointing out that the Bill empowered the consumers with multiple
choice.
Quoting Tam viewership and television data and other figures collated
from international markets, Panda pointed out that during 1998 and
1999, not many channels were pay channels. However, Panda mentioned
that between 1999 to 2002, the "increase in the price of pay
channels has been 1400 percent."
"I am not blaming the broadcasters for charging for world
class content and they should also have the freedom to do so. But
the consumer should also have the freedom of choice (to pay only
for what he wants to see)," he said.
According to Panda, the data that he had collected showed that
55 per cent of Indian consumers watched FTA channels, while the
rest watched pay channels and, hence, FTA channels should be given
more importance.
He also admitted that globally CAS was never mandated and the content
vendor (broadcasters) and the
distributors(cable ops) had to work together for the betterment
of the industry in order to ensure that the consumer didn't suffer.
"It is only in India that the vendors and distributors are
at loggerhead, while the consumer suffers," he added.
Admitting that the under-declaration by cable operators, as alleged
by broadcasters, was a problematic issue, Panda, like a filmi hero,
said, "There are villains all across, but only two victims
--- the consumer and the government. The consumer is fleeced by
the industry, while the government loses out on revenue in the form
of less entertainment and service tax."
In her reply to Rajya Sabha, at the end of over three hours of
debate today, Swaraj profusely thanked the members of parliament
for supporting a cause that would "benefit the consumers immensely."
The minister also allayed fears that the government was "not
mandating technology." She also stated that the prices of the
pay channels would be decided by the broadcasters themselves in
response to the queries that had been raised by quite a few members.
She added that the government wouldl only determine that there
was an adequate number of FTA channels in the basic tier and also
that all genre of programming was represented in the basic tier.
"All that I am saying is that FTA channels would be part of
the basic tier, the maximum price of which will be decided by the
government, while the pay channels are free to fix their own rates,"
Swaraj said, adding that both the cable operator and broadcaster
would also have to display the "individual price of each channel
for the benefit of the consumer" and not take refuge behind
the bouquet price.
Elaborating on the responsibilities that the government is taking
on in a post-CAS Swaraj stated that the Bill sought to provide for:
·* Empowering the Government to mandate through notification,
in a phased manner, installation of
addressable systems for viewing pay channels;
·* 'Free-to-air' channels in the areas thus notified,to continue
to be received by the subscribers in the existing receiver sets
without having to go through the addressable systems;
· *A provision that the subscriber would not be required
to change the receiving set irrespective of the channels that he
wishes to receive and tp provide that he would be free view the
channels from amongst those offered by the cable service providers;
·* The flexibility for adoption of technological advancements
and upgradation in the addressable systems and to provide that the
technical standards and performance parameters of the systems would
be laid down by the Bureau of Indian Standard, from time to time;
·* The Government to prescribe, from time to time, the maximum
amount to be paid by the subscriber to the cable service provider
for the 'basic service tier'consisting of the bouquet of notified
'free-to-air' channels and to determine the number of channels to
be included in this 'tier' and the maximum cost for the same in
different States/cities/areas of the country, from time to time;
and
·* Effective enforcement of the amendments, violations
of which would constitute a cognizable offence.
The Government had been monitoring the implementation of the Cable
TV (Network) Regulation Act and taking corrective measures as and
when considered necessary. Amendments were made in the Act in the
year, 2000, vide, The Cable Television (Network) Regulations
Amendment Act, 2000.
In recent months, there has been a great public outcry against
frequent and so-called arbitrary hike in the cable subscription
charges.
A government statement, released by the Press Information Bureau
today, said that the subscription rates were being fixed arbitrarily
by broadcasters and cable service providers in almost an area specific
monopolistic distribution system and the subscribers had no choice
to ask and pay for the channels they wished to view.
The statement mentioned that there was no legal or administrative
instrument by which the government could intervene and regulate
the subscription charges or ask the cable service providers to transmit/retransmit
television signals through any addressable system which would enable
the recording of actual viewership. This led to under-reporting
of the number of subscribers by the cable service providers, Multi
Service Operators (MSOs) and broadcasters, which, in turn, is also
affecting revenues due to the Government.
Besides mandating the viewing of pay channels through an addressable
system, the Government would notify from time to time and place
to place, the subscription of the basic tier of free-to-air channels,
since the primary objective was to ensure that every subscriber
received a minimum number of free-to-air channels at reasonable
cost.
CAS
Bill clears last hurdle; passed unanimously in Rajya Sabha
The
PIB Press Release on CAS
CAS
Bill first item on RS agenda today; discussion post-lunch
Details
of the Cable TV 2002 Amendment
|