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Sony Entertainment Television India CEO Kunal Dasgupta had this
to say about the passage of the Cable TV (Networks) Regulation Amendment
Bill 2002, which will bring in CAS in the country: "We welcome
the passage of the Bill and we hope to work closely with the government
in the implementation process."
Talking on behalf of the cable industry, HTMT's executive V-P corporate,
Ashok Mansukhani, said, "We are very happy that the Bill has
been passed. We'll work very hard in conjunction with broadcasters
to bring even more channels at an affordable cost within the next
six months."
A Star TV spokesperson also welcomed CAS. "We are pleased with
this announcement and look forward to being a part of the implementation
process. We believe that the proper implementation of CAS will result
in complete transparency in the declaration of subscriber numbers.
It will also offer consumers better value and choice."
Swaraj had expressed confidence in a conversation with indiantelevision.com
last Friday that the process of implementation of CAS should get
the nod of the Rajya Sabha this week.
Swaraj's assertive stance on CAS followed soon after the Indian
Broadcasting Foundation (IBF), after initial reservations on CAS,
made it public that it supports the government's initiatives on
CAS.
Watch this space for further updates.
See earlier headlines:
CAS
Bill first item on RS agenda today; discussion post-lunch
CAS
passage likely on 10 December, asserts Swaraj
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