Motilal Oswal report says CAS unlikely to impact Zee Telefilms till 3FY04

MUMBAI:The Motilal Oswal Inquire Indian Equity Research (MOSt Inquire) report dated 20 December 2002 has stated that CAS is unlikely to have any financial impact on Zee Telefilms before 3QFY04 as the first phase would only get completed by December 2003.

Speaking to, Motilal Oswal Securities' Subhabrata Majumder elaborated, "The passage of CAS in the Rajya Sabha will ensure that the longer term impact would be favorable to Zee Telefilms. We have maintained our FY04 estimates and Buy recommendation."

The reasons, Motilal Oswal gives for not changing its position on the Zee stock include: 

Ø Zee's higher rural bias compared to competitors protects it from any adverse impact on advertising revenues due to possibly low set top box penetration in the metros.

Ø It is possible that the set top box penetration might show a substantial increase and surprise the sceptics.

Ø Broadcasters could float a mass general entertainment free-to-air channel to enhance their advertising revenues and to give viewers a laddering option to graduate to their respective pay offerings. (Zee may actually take this route by having a free to air, second run programming channel.)

Ø Zee is a broadbased player with the viewership of its flagship channel, Zee TV having a higher rural bias than its competitors. The regional language Alpha channels also give it a broader revenue base from the non-metro cities and towns. Therefore, for Zee, the implied share of advertising revenues from the metros would not be more than 20 percent.

In the longer term, with improving penetration of set top boxes, Zee could derive higher pay revenue grow the post-CAS. We maintain our advertising and pay revenue estimates for FY04, till the time the final guidelines are out and reiterate our Buy recommendation.

Latest Reads
Arnab Goswami to lead IPL finale debate on Star Sports

MUMBAI: Prior to the IPL finale, viewers will witness an interesting debate led by Republic World co-founder, MD and editor-in-chief and TV most prolific face Arnab Goswami. The theme of the debate is who will win the world’s toughest finals? The show will see cricket experts led by team Dean...

Television TV Channels Sports
MNX launches Super League chatbot

No one can ignore India’s crazy love for cricket, including English movie channels. MNX, the new age Hollywood channel for young India launched the very innovative MNX Super League chatbot, an interactive avatar of its TV show ‘MNX Super League’ on Facebook.

Television TV Channels English Entertainment
Porus reaches 10 Asian countries

MUMBAI: Porus is travelling internationally. The mythological show being aired on Sony Entertainment Television has made its entry in Malaysia, Vietnam, Cambodia, Brunei, Laos and Myanmar through JKN Global Media and in Indonesia with Soraya Intercine Films. Porus is now being watched in 10 Asian...

Television TV Channels GECs
India News Manch - Modi Sarkar Kitni Asardaar? India News Conclave to Analyze Modi Government’s Four Years in Power

India News, known for its direct and unbiased brand of journalism, is all set to host a special conclave Manch – Modi Sarkar, Kitni Asardaar? (How Effective Has the Modi Government Been?) in New Delhi on Friday, May 25, 2018. The day-long event will present a comprehensive overview of the BJP...

Television TV Channels News Broadcasting
How relevant is the age old Lakshman Rekha in today’s times; questions &TV with Mitegi Lakshman Rekha!

Ravan’s abduction of Sita highlighted the consequences of crossing the ‘Lakshman Rekha’ for generations. However, with the talks of gender equality, women’s liberation and financial independence, amongst others, being the topic of global discussion, how relevant is this ‘Lakshman Rekha’ in today’s...

Television TV Channels GECs
Zee Anmol most watched channel across genres

BENGALURU: Zee Entertainment Enterprises Ltd (Zeel) free to air (FTA) Hindi GEC Zee Anmol has reached the realm that has been normally occupied by the Sun TV Network’s flagship Tamil GEC Sun TV or by one of the Hindi channels that has been airing the Indian Premier League. What is remarkable is...

Television TV Channels Viewership
Star India mulls adding VR to PKL 6

MUMBAI: Star India is taking the Indian Premier League (IPL) experience to other sports. After a phenomenal reception for using virtual reality (VR) in IPL 2018, it is diversifying into Pro Kabaddi League (PKL) season six.

Television TV Channels Sports
BTVI to leverage digital mediums for growth

MUMBAI: English business news channel BTVI is completing two years in August this year. The company was transformed from Bloomberg TV India after Bloomberg decided not to renew its deal with Business Broadcast News. BTVI got its COO Megha Tata in 2016 at the same time it got its new name. 

Television TV Channels News Broadcasting
Zee TV the leader amongst GECs

As per the recently released BARC HSM weekly data (Urban + Rural) for week 20 ’18, Zee TV has claimed the top position in Hindi GEC space with 316640 impressions in HSM and 199155 impressions in urban markets and saw a robust growth across its primetime fiction shows. The channel continued to be a...

Television TV Channels GECs

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories