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NEW
DELHI: The cable operators are again taking a shot at forging
a unity in a bid to neutralise the broadcasters and have
the conditional access system implemented as soon as possible.
In a submission given to the information and broadcasting
ministry yesterday on CAS, the National Cable & Telecommunications
Association, Cable Networks' Association and the semi-active
Cable Operators' Federation of India have said that broadcasters,
some of them who have an interest in ground distribution,
are deliberately trying to have the basic tier of free to
air channels in a CAS regime very low so that cable subscribers
would not feel the pinch going in for additional pay channels.
In the letter addressed to I&B minister Sushma Swaraj, the
cable operators associations have submitted: "We wish to
bring to your kind knowledge that the pay channel broadcasters
who have considerable interest in the ground distribution
business through their respective MSO companies in order
to safeguard their own interests, want the pricing for the
basic tier to be minimum, as this is in their own interest."
The letter, drafted mostly with inputs from NCTA, on the
financial aspects further adds; "The stated rate of interest
may be adequate at present rate of bank lending. But banks/
financial institutions do not lend to cable networks (venture
risks are considered too high). Hence the rate of private
borrowing, including defaults in payment schedules, should
be considered, which work out to 18.5 per cent. It needs
to be borne in mind that in addition to normal profit margin,
there should also be scope for future upgradation in the
convergence era and CAS, if this industry has to grow. Lack
of adequate financial support will suffocate this industry
to death."
The I&B ministry had been conducting a series of meeting
to decide on the pricing of the basic tier of cable service
to be offered post CAS. The prices suggested in the last
meeting, held sometime back, ranged from as low as Rs 35/month/household
to Rs 100/month/household.
The cable industry representatives had also pointed out
that certain figures arrived at by the finance ministry
representative at the meeting did not adequately take into
consideration all the aspects of, especially financial ones,
related to cable service.
The letter states that during the meeting held by the I&B
ministry on 22 August, the analysis of the collected data
was disclosed, which is as follows:
1. Total Free to Air Channels - 40
2. Total Pay TV channels - 40
3. Total Number of Channels - 80
4. Maximum Radius of area per headend - 7 Kms
5. Maximum Length of cable per Km - 1.5 Kms
6. Trunk Cable used - 42 Kms
7. Feeder [Sub Trunk] Cable used - 231 Kms
8. Total Area Covered - 154 Sq Kms
9. Cost per Channel - Rs.30, 000 - 40,000
10. No. of homes per Km - 200
11. % of TV Homes - 90
12. % of Cable TV Homes-70
13. In 154 Sq Km of Area - Homes passed - 41,500
14. Max. Number of Subs per Headend - 29,100 Subs
15. Cost Incurred per Subscriber - Rs. 800 - 1000
16. Total investment on cabled Distribution plant - Rs.
31 million
17. Net Operating expenditure per Subscriber - Rs 35 - 45
per month 18. Estimated life of Headend - 7 years
19. Estimated life of Distribution plant- 5 years
20. Rate of interest - 15%
"It is evident that the above results reached are simply
based on mathematical calculations and an average mean has
been taken out of the cost details as submitted by the MSOs,
broadcasters, broadcaster-owned MSOs, Prasar Bharati, independent
networks and industry associations," the letter to Swaraj
says, hinting that many more hidden costs are involved too,
which must be taken into consideration before deciding on
the basic tier of cable service.
Clarifying the cable operators' point of view the letter
lists out the concerns and the views which are as follows:
1. Network is to be designed for 90 channels. On an average,
across the country, average number of Free to Air satellite
channels is 60.
2. Total number of Pay TV channels is 32 and that too when
the few popular channels are bundled along with non-popular
pay TV channels in a bouquet.
3. The radius of operation of 7 km over coaxial cable, as
stated, is technically inappropriate. It is not possible
to deliver 68 channels with equal clarity and free of impairments
within this radius. It cannot exceed 4.6 km. With trunk
output of 4.5 km each (generally 4 trunk feeders are leaving
headends, utilization of 500 series trunk cable will be
18 km. Whereas every trunk feeder can have 15 branches (in
a cascade of 16 amplifiers in every trunk line feeder) of
RG-11 employing 3 amplifiers, spaced 180 metres i.e. 3 km
on every feeder and 12 km on every network. Based on this,
the calculated cost of cable, support wire and connectors
would be Rs 1.32 million for 500 series coaxial cable, Rs
375,000 for RG-11 feeder Cables. To add to this is Rs 250,000
for the support wire, accessories and cabling labour. The
requirement of RG-6 drop cable @ 20 meters per subscriber
will be 100 km for 5000 subscriber homes.
4. The cost of 64 Trunk amplifiers would be Rs 1.92 million
@ Rs 30,000 each and of 192 Line Extender Amplifiers would
be Rs 1.54 million @ Rs 8,000 each.
5. Therefore, the Trunk cable 500 series will be 18 km,
RG-11 feeder cable will be 12 km and RG-6 drop cable will
work out to approximately 110 km in a network.
6. The total area covered on coaxial cable network will
be 72 sq km and on HFC 3,632 sq km.
7. The cost per channel, with low-grade modulators and receivers,
shall be Rs 30,000-40,000 for RF network. Another Rs 30,000
per channel can be added for optical fibre interface. Using
consumer grade modulators (recommended) would cost up to
Rs80,000 per channel.
8. The average number of homes passed per sq. km is 250
i.e. a maximum of 18,000 homes per coax distribution network
and 908,000 homes in HFC distribution. With a penetration
rate of 60 per cent on an average, it comes to 10,800 Cable
TV homes per coaxial RF network and 544,800 Cable homes
on HFC network.
9. Based on calculations, the cost of distribution network
per subscriber comes to not less than Rs 1,350 per subscriber
on coax distribution and Rs 3,500 per subscriber on HFC
distribution. The stated cost of Rs 800-1,000 is unreasonable.
The total investment on distribution plant would be much
less than the stated Rs. 30 million.
10. Also the stated figure of 29,100 as maximum number of
subscribers per headend is inaccurate because with7,500
existing headends in India this figure works out to 218
million whereas total national CATV connectivity is only
37 million.
11. The estimated life of distribution plant cannot exceed
4 years, if the norm of amplifier-to-amplifier cable replacement
when number of joints between amplifiers exceeds 4 is to
be followed. That will be the fate of coaxial cable and
associated accessories laid externally exposed to whether
and corrosion.
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