'Jurassic Park' - monster movie rakes in mammoth ratings

Jurassic Park, the 1994 record busting Spielberg epic that aired on Star Movies in the last week of March, has notched ratings that would make a Kyunkii green with envy.

According to figures put out by AC Nielsen's TAM ratings, a small city like Cochin has garnered TVRs of 8.18 ( C&S 15-44 yrs), beating Chennai (6.03), Bangalore (3.88), Delhi (2.75) and Mumbai (3.76).

The figures have beaten the record set by Mummy, that aired on HBO in January this year. Mummy had drawn a TVR of 2.6 (Intam) and 2.88 (TAM). The film had made it to the top 100 shows of the week, setting a record of sorts. With a TVR of 2.98 according to Intam, Jurassic Park has managed to sneak ahead. The data collected is for all C&S homes in all 24 panels. The six metros and nine markets monitored by TAM have thrown up TVRs of over 3.4 for the C&S 4+ category. 

It still rules viewers' imagination - Jurassic Park continues to appeal to audiences across the country

Figures put out by Intam are equally gushy. According to the agency, Chennai drew the highest viewership, with TVRs of 6.17 (TG C&S 4+), while Mumbai managed TVRs of 4.57. Bangalore with 4.51 and Delhi with 4.52 followed. One million plus towns in Maharashtra too had a combined TVR of 4.35 while those in Kerala had a figure of 5.63. Even small towns in Andhra Pradesh (1,00,000 to 5,00,000 population) have notched up TVRs of 0.59, the lowest managed by the movie. 

Mummy was touted as HBO's first big movie of the year and was surrounded by a lot of on and off air promotional activity. Star too had spared no efforts in promoting the telecast of Jurassic Park, which had a successful run in theatres nearly eight years ago. Crouching Tiger, Hidden Dragon that premiered on AXN in December 2001 earned a rating of 1.2 among Indian cable AB viewers in the top five metros, making it the top programme on international channels between 1 and 29 December, according to AXN Asia MD Todd Miller. None of these movies has however been able to break Titanic's record score of 8.2 (TAM data for nine main cities 4+) when the movie premiered on Star Movies on 31 December 1999.

Latest Reads
CNNMoney new section will be about the fastest growing economy; MoneyStream app launched

MUMBAI: Attracting 1.8 million average monthly page views, witnessing a 37 per cent growth in video consumption and 16 per cent in unique browsers month-on-month from India in less than a year’s time is not smooth. In its ambitious plan of global expansion, CNN Digital is leaving no stone unturned...

Television TV Channels News Broadcasting
Content a 'Game of Thrones'; AT&T's control over HBO, Cartoon Network, Warner Bros faces regulatory lens

The global media landscape is resulting in a new juggernaut as an internet and cable behemoth yesterday purchased an entertainment conglomerate making the former unmatched in its size and reach to consumers through home broadband, smartphones, satellite television and a battery of movies and cable...

Television TV Channels English Entertainment
US$ 4.5 bn expected from IPL rights; SC recommends accounts scrutiny

The Supreme Court on Friday froze all financial transactions between the BCCI and state cricket associations by directing the apex body not to disburse any funds till it resolves to abide by the Justice RM Lodha panel recommendations on reforms by 3 December . The top court ordered that none of...

Television TV Channels Sports
TVS Tyres is co-presenter for Asian Champions Trophy 2016

Continuing its strong connect with sports, TVS Tyres has associated with Asian Champions Trophy 2016 by becoming the co-presenter. The Asian Champions Trophy is one of the premier hockey tournaments, a much sought after annual international competition promising some great hockey action. This...

Television TV Channels Sports
Q2-17: Zee Learn declares maiden interim dividend

The board of directors of the Essel group’s education company Zee Learn Limited (ZLL) have declared a first time ever dividend of 5 percent per equity share of Re 1 each for the quarter ended 30 September 2016 (Q2-17, current quarter).

Television TV Channels Factual & Documentary
Whether BARC action can stop unethical practices?

MUMBAI: Can businesses and industries practise their art of selling fairly although they have 'Fair Practices' training during academic courses, workshops and several ISO and other certifications? There seems to be the fear of the lawman, and not the law in India. If the traffic cop is watching,...

Television TV Channels Viewership
TV Superhighway: beIN, Yaddo, AfricaXP have joined us, says Magine CEO Ambuj Goyal

CANNES; Magine has secured partnerships with four of the industry’s most exciting sports, documentary and entertainment content providers. Partnerships with beIN, the international media group and owner of MIRAMAX; Yaddo, the new documentary streaming service headed up by former head of The BBC’s...

Television TV Channels Factual & Documentary
Colors emerges strong on strength of Naagin I & II

MUMBAI: One of the top rated shows Naagin Season 2 helped Colors reach a top-ranking position.

Television TV Channels GECs
Pakistan Broadcasters Association to oppose PEMRA Indian content ban

MUMBAI: The Pakistan Electronic Media Regulatory Authority (PEMRA) shocked both Pakistan and Indian broadcasters when it issued an order blanking out  all Indian content from Pakistan’s television channels on 19 October.

Television TV Channels GECs

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories