MUMBAI: Social Wavelength, one of India's largest social
media agencies has now brought in Vijay Sankaran to head the
Digital Strategy and Planning department.
Sankaran is confident of taking the game to the next
level at Social Wavelength
Vijay comes in with over two decades of experience in branding,
advertising, digital and integrated communications. Earlier,
he headed Digital at Edelman PR, and worked on evolving its
digital practice and integrating digital into PR. He also
brings with him invaluable client side experience, setting
up and building global social media initiatives at Nokia Siemens
On his new role, Vijay Sankaran said "I am happy to
join Social Wavelength, India's largest social media agency
with a pan India presence. Social is now an approach embracing
ATL, BTL, and all of digital and I look forward to working
with the leadership team and a great bunch of clients to take
the game to the next level.
On this occasion, Social Wavelength's Joint CEO Sanjay Mehta
said, "We are thrilled to have Vijay Sankaran on board
with us now. With the expertise and understanding of the industry
that he comes in with, we are sure he will play a very crucial
role in the growth of Social Wavelength.