Now avail Dish TV on the go

NEW DELHI: Commemorating completion of 10 years in the business, the country's oldest DTH platform - Dish TV - today launched its services on laptops, tablets and smart phones, albeit available only to those customers who subscribe to the platform on television.

Significantly, this is a first for any DTH player to have launched a full-fledged, OTT (Over the top) streaming application that provides unlimited entertainment 'on the go'.

The platform expects to add nearly 50,000 subscribers in the same period for its latest innovation

Dish TV will make available the additional service in two packages: the Jumbo Pack for Rs 129 per month and the Starter Pack for Rs 49 every month. Initially though, these packs will be available for Rs 69 and Rs 29 per month, respectively. However, the platform will offer a free trial for the first two days.So what's on offer? The packs come with 35 plus live channels, 1000 plus films in their video library, and the capacity to see repeats of TV series episodes within 24 hours. CEO RC Venkateish says he expects the number of live channels to increase further.

How can the service be accessed? It's available on Android and Apple app and works wonderfully on 3G or Wifi. Powered by Essel owned Zee's Ditto TV aided by Siemens, the service will shortly be available on Windows 8. The application can be downloaded from the Google Playstore or Apple App Store.

Speaking of Dish TV's versatility as a platform, vice president (marketing) Anjali Malhotra says Dish TV was the first to launch HD TV channels (42 channels presently), Dish on wheels which made it possible to view channels in moving cars/trains/ships, recorders with unlimited capacity, value added services, and now Dish Online - Anywhere, Everywhere.

Malhotra claims 50,000 recorders have been sold in just six months and the platform expects to add nearly 50,000 subscribers in the same period for its latest innovation, considering 35 per cent mobile consumers use smart phones. Malhotra says Essel is now a Rs 2,200 crore company while COO Salil Kapoor says Dish TV is Asia's largest and the world's third largest DTH platform.

About the films component of the package, Kapoor explains Dish TV subscribers can register simply by sending their account details where expenses would be added to their main bill.

Apart from print and other media, the service will be mainly marketed on Zee channels and through messages to all Dish TV subscribers through their mobile numbers.

Fielding queries as to why Dish TV thought of such a service, Kapoor goes on to explain that India is the third largest Internet player in the world with 74 million subscribers; 75 per cent of whom are between 15 and 35 years of age. This demographic is expected to increase five-fold by 2015, of which three-fourth is expected to own mobiles. Currently, an estimated 60,025,000 Indians have watched videos on their personal computers or laptops.

Latest Reads
Zeel channels most watched Hindi channels across genres

Two Hindi GECs from the Zee Entertainment Enterprises Ltd (Zeel) stable – free-to-air or FTA Zee Anmol and flagship pay TV channel Zee TV were once again the second and third most watched channels across genres in 2018 in week 48 (Saturday, 24 November 2018 to Friday, 30 November 2018).

Television TV Channels Viewership
Our shows will empower people to drive electoral discourse: Network18's Priyanka Kaul

The news genre has entered its peak time – election season. All news channels including Hindi, English and regional have started their election-based programming from the exit polls that took place on 7 December 2018. Election coverage is like the bread and butter for news channels since this is...

Television TV Channels News Broadcasting
Zee Kannada to launch a first-of-its-kind horror thriller fiction show – Aatmabandhana

Zee Kannada, every Kannadiga household’s hub of entertainment, further strengthens its fiction band with innovative content post the successful launch of Paaru.

Television TV Channels Regional
Diljit Dosanjh’s ‘Pagal’ & ‘Putt Jatt Da’ rakes in over Five Million Hits on Gaana each

Punjabi sensation Diljit Dosanjh’s newly released tracks ‘Pagal’ & ‘Putt Jatt Da’ have smashed charts on India’s largest music streaming app – GAANA with over five million hits within less than a month.

Television TV Channels Music and Youth
How Hindi news channels perform on counting day

News viewership is event-driven – either scheduled or unscheduled. Elections are certainly the most important of all special or scheduled events.

Television TV Channels Viewership
Khelo India Youth Games, Maharashtra 2019 is Bigger and Better!

Building on the roaring success of the inaugural edition of the Khelo India School Games, Ministry of Youth Affairs and Sports along with Star Sports kick started the countdown to Khelo India Youth Games, Maharashtra 2019 with an appeal to encourage India to play more- with the evocative ‘#...

Television TV Channels Sports
IndianOil to fuel Tata Open Maharashtra

Organisers of Tata Open Maharashtra today announced Indian Oil Corporation Ltd. coming on board as a valued partner for the 2nd edition of Tata Open Maharashtra to be played at the Mhalunge Balewadi Stadium, Pune.

Television TV Channels News Broadcasting
Times Internet announces elevation of Puneet Gupt as its COO

India’s leading digital products company, Times Internet announced the elevation of Puneet Gupt as the COO of Times Internet,with immediate effect.

Television TV Channels People

BARC India bagged the “Most Innovative Company in Service – Medium Enterprise Category” at the CII Industrial Innovations 2018 awards.

Television TV Channels Viewership

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories