Television

Time of the yore, once more

http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/smartcrop_800x800/public/images/tv-images/2015/09/29/Retro.jpg?itok=3Ors58Ro

MUMBAI: She must have raised many eyebrows for her provocative choices. But nobody could match Madonna’s style at her vixen-esque best. She inspired almost all the young girls in the eighties and most of the guys were awestruck by her sheer screen presence. Now, the viewers have a chance to know all about Madonna and a lot more about the 80s with a new show on NGC.

Retro never really goes out of fashion, and when one looks back on this era through the yellow window, amazing content is assured, says John Abraham

Since the era has had its own glory with neon pop colours, Diego Maradona’s ‘Hand of God’ punching Argentina to footballing glory, the launch of the first personal computer, the rise of Bollywood’s very own “Disco Dancer” and Jennifer Beal’s “Flash” dance, the channel gives an opportunity to explore that.

“National Geographic Channel provides factual entertainment that strives to give people something new and fascinating. The 80s is, at the very least - fascinating and quite trend setting. Trends that are still impacting our lives – in terms of fashion, gadgets, sports, music, etc. This not just makes for rich and interesting content, it is extremely refreshing for the whole genre as well,” says National Geographic and FOX International Channels, VP, marketing, Debarpita Banerjee.

However, since the show would feature multiple domains - from fashion, gadgets and sports to media and politics, the channel has done a great deal of legwork. To recreate the entire decade across various arenas wasn’t easy. “Legitimacy and accuracy had to be ensured, since every story is told through a string of first-hand interviews and accounts,” remarks Bannerjee, further adding that the 80s icons and newsmakers like high-tech titan Steve Wozniak, media mogul Ted Turner, renowned director Oliver Stone as well as Jane Fonda, Calvin Klein, Michael J Fox, Joan Collins, David Hasselhoff and Bruce Weber have been brought on board to share their insights about the decade. “While on the Indian front, Piyush Pandey, Mahesh Bhatt, Vinod Dua, Mark Tully and Subhash Ghai are a few of the big-wigs that have been roped in,” she adds.

“Retro” always interests people and that is what has got the channel interested in the concept. “Plus, this was the decade that witnessed the emergence of legends such as Sachin Tendulkar, rise of Rajiv Gandhi and the era that gave Madonna, in all her avatars, a manic fan-base and when the world was privy to a modern day fairytale – the wedding of Prince Charles and Princess Diana,” says Banerjee.

The 80s, according to the channel, has the best of ‘infotainment’ to offer to the discerning viewer, in way of fashion, technology, sports and some of the biggest moments in history. “So, while the decade may not be top of mind now, and may have acquired some dust, there is definitely a lot of sheen beneath it. We are quite confident that it will make a great watch,” she adds.

To promote the series well, it is being supported by an extensive online campaign which has been activated on social media and across websites. The channel is hosting a #Flashback80s week from 21 till 25 October on the Nat Geo Facebook page for the three million plus fans. “The week will also see an ‘80s Music Quiz’ contest hosted on Twitter, Facebook users can hashtag #Flashback80s and tell us any three things that made the 1980s a memorable decade for them, whether fun or emotional or plain nostalgic. Also, we will be sharing videos, pictures, faux pas, gadgets, sporting events from the decade for people to relive a slice of the 80s,” says Bannerjee.

Besides, actor John Abraham, the face of the channel, has also been going gung-ho about the concept. “The cherry on the cake would definitely be the show’s overriding theme! ‘Retro’ never really goes out of fashion, and when one looks back on this era through the yellow window, amazing content is assured. It was the decade that throbbed to the sounds of the Boombox, witnessed the death of Indira Gandhi and rise of Rajiv Gandhi and also the decade that saw the world holding its breath as the Chernobyl nuclear reactor went up in flames. I have no doubt that the show would appeal to people across all age-groups and is just as relevant today, as it ever was.”

The show will air on Thursday and Friday at 10 pm every week.

Latest Reads

http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/05/25/Poorna.jpg?itok=L8uHcmrS
Tata Elxsi VFX creates Mt. Everest's vastness for Bose’s 'Poorna'

MUMBAI: Tata Elxsi, a leading design company, has collaborated with filmmaker Rahul Bose, to provide world-class VFX for Poorna - a biographical adventure film based on Poorna Malavath, the youngest girl to climb Mount Everest at the age of 13 years 11 months.

Television Production House Post Production
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/05/25/Kannada%20TV.jpg?itok=s70TMaR4
Colors launches finite series on Kannada TV, love triangle blossomed on Bigg Boss

MUMBAI: Television experience in India is evolving at an exponential pace, so is the need for revolution in the offerings by entertainment providers. With the increasing appreciation of finite series on Indian television, viewers’ have developed an affinity towards the format, leading to a...

Television TV Channels GECs
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/05/25/indian%20football%20team.jpg?itok=WBBEFfZa
Star Sports to air Nat f'ball till Mar '18, Hotstar to live-stream international fixtures

MUMBAI: Star Sports is now prepared to telecast India team's games starting with a friendly match against Nepal on 6 June. All India Football Federation (AIFF) and Football Sports Development Limited (FSDL), its marketing partners, have shared the national football team’s yearly fixtures. The...

Television TV Channels Sports
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/05/24/np.jpg?itok=R_GCbjai
SPN India to feature in SPE growth in 2018

Sony Corp (Sony) had an investors’ day on 23 May 2017 pertaining to the results for its financial year ended 31 March 2017 (FY-17). It its investor presentation, the company has forecast 12.7 percent growth in revenue of its Sony Pictures Entertainment (SPE) group to $9,346 million for fiscal 2018...

Television TV Channels GECs
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/05/24/Republic-02-Story.jpg?itok=gEHc2QVe
Republic TV insists its FTA; DTH platforms to charge subscribers for viewing?

Republic TV continues to make news even as it reports views and news. Touted as the country’s truly free-to-air (FTA) news channel, however, what is surprising is that some DTH platforms have put a price on the channel and started charging subscribers accordingly a little over a fortnight after...

Television TV Channels News Broadcasting
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/05/24/ekta-kapoor-800x800.jpg?itok=iRXiG1Pj
Balaji Telefilms net realization for programs improves

BENGALURU: The Ekta Kapoor led Balaji Telefilms Limited (Balaji Telefilms) had 8 shows on air at the end of the financial year 2017 (FY-17, current year, year ended 31 March 2017) on various channels in the country. The company in its investor presentation says that the net realization per hour for...

Television TV Channels GECs
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/05/24/knivesarnab_0.jpg?itok=e6MtSMSN
COMMENT: KNIVES, ARNAB, & THE OLD GUARD OF ENGLISH NEWS

MUMBAI: The knives are out. The blades are being flashed around. And those involved in the street fight are drawing blood and bleeding as well. Only difference is that the street fighters are not the ruffian kind, rather they are gents who you watch on the TV screen or dressed up to the T in well...

Television TV Channels News Broadcasting
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/05/23/pkl.jpg?itok=trzJ5PPB
PKL Day 2: Category B players cross 5-mn mark with Suraj Desai for Rs 5.25 mn

With the results of day one, Nitin Tomar had emerged with the highest bid of Rs 9.3 million in the PKL auctions.

Television TV Channels Sports
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/05/23/English-news-genre.jpg?itok=ovZXVnHY
English news genre grows only 10% in Chrome week 20

MUMBAI: In week 20, the English movies emerged as the number one genre in six metros with a growth of 34.4 per cent opportunity to see (OTS), according to market researcher Chrome Data Analytics. Movies Now led the section with 48.8 per cent OTS.

Television TV Channels Viewership

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories