M&E industry shows steep drop in Monster Employment Index over 12 months

BENGALURU: The Monster employment Index over a 12 month period between September 2012 and September 2013 reveals that online recruitment activity by the Media and Entertainment Industry (M&E) showed one of the lowest growths with a decline of 32 per cent. Only four of the 27 industry sectors monitored by the Monster Employment Index registered expansion in online recruitment activity during that period.

As a matter of fact, the M&E industry was just ahead of the Printing / Packaging industry which was down 39 per cent, showing the steepest annual decline.  Import / Export sector which was up 12 per cent followed by Education which showed an increase of five percent, exhibited the highest annual growth among sectors. Healthcare, Bio Technology and Life Sciences, Pharmaceuticals sector with an increase of four percent), showed positive growth in online recruitment activity y-o-y during this period.

Included among the top growth occupations was Marketing and Communications, despite a drop of eight per cent during September 2012 and September 2013, while Arts/Creative with a y-o-y drop of 31 per cent was amongst the lowest growth occupations.

Online demand improved in three of 13 occupational groups monitored by the Monster Employment Index between September 2012 and September 2013.  Healthcare (up seven percent) professionals are the only one to report a positive annual demand amongst the occupational groups. Senior Management (down 49 per cent) exhibited the steepest annual decline among occupation groups.

Online recruitment activity was up on the year in three of 13 locations monitored by the index. Ahmedabad (up 17 per cent) followed by Kolkata (up six per cent) led all cities in annual growth. Among major metro-areas, Kolkata (up six per cent) followed by Delhi-NCR (up four per cent) registered the highest annual growth. 

“The annual decline in the Monster Employment Index is reflective of the current uncertain economic / political scenario. Employers continue to adopt a cautious approach while hiring in view of this prevailing scenario,” said (India/ Middle- East/ South East Asia) MD Sanjay Modi.

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