Television

Star Plus gets a new GM

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MUMBAI: There is a change at the top in the Star Plus office. The leading general entertainment channel has a new General Manager — Gaurav Banerjee, who will fill in the space for Nachiket Pantvaidya, who quit in September this year. He will report to Star India COO Sanjay Gupta.

Gaurav was the executive vice-president, content strategy of Star India. He joined Star Plus in October 2009 and played a pivotal role in shaping the content around the theme, “Rishta Wahi Soch Nayi”. In his previous role at Star India, Banerjee had helped in content development for Star Plus as well as Life OK for shows like Mahadev, Diya aur Baati Hum and Sasural Genda Phool.

An alumnus of St Stephen’s, Delhi University and MCRC, Jamia Milia Islamia, Banerjee joined Aaj Tak in 2000. He anchored The War Room that covered the Afghan war and elections. He then joined Star News and anchored the 9 pm news and was the executive editor of prime time news. He also played an important role in the launch of Star Ananda that was a big success from day one. He also set up Star’s regional channels and is credited to take Jalsha to the number one spot.

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