Television

Zoom to launch a fashion reality show on 8 March

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MUMBAI: Zoom is launching a reality show titled 'Fashion Drill - Model of Honour' on 8 March.

The show will air every Friday and Saturday at 8:30 pm.

Presented by Pepe Jeans London and powered by Yamaha, renowned stalwarts in the industry like Alison Kanuga, Subi Samuel and Nethra Raghuraman will guide the contestants on the passion, dedication and technique needed to make it "big" in the industry.

With Samuel, Raghuraman and Kanuga, the twelve contestants will be mentored and tested through a series of rigorous regime be it the photo-shoots, ramp-walk, ad film shoots, print ad shoots and everything else possible to bring out the best in them.

The episodes promise to give viewers their fill of glamour with surprise visits from celebrity judges that range from well-established models and designers.

Only one male and one female contestant will stand a chance to win modelling contracts worth Rs 500,000 each with Toabh, a wardrobe from Pepe Jeans London and bikes from Yamaha. These models will also be a part of the special feature in Elle magazine.

ET Now, Times Now and Zoom CEO Avinash Kaul said, "Zoom is seen by the youth as the go-to destination for current fashion trends and glamour updates. The Zoom Fashion Drill - Model of Honour is by far one of the biggest platforms that takes aspirants a step closer to understanding the world of fashion. Having roped in industry stalwarts and celebrities for this show we aim to give our audiences an exciting show with interesting insights on what it takes to make it big in the industry."

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