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Indiantelevision.com's Digital Edge

Universal Music partners Appytunes to provide Android and iOS apps

Indiantelevision.com Team

(1 March 2013 6:44 pm)

MUMBAI: Universal Music has tied up with Bangalore based developer Appytunes to provide Music Album apps on Android and iOS platforms.

Universal Music India GM - Digital P K Prasannan said, "The concept of the album app is to give the end user the same experience that they would get from a physical CD. Great Music, Lyrics, Caller tunes, Information on the Album, Artist Biography and links, a Dynamic Gallery and a Multi share option for the app makes for a killer combination."

He added, "Basically the concept gives the end user "More Than Just The Music" and with the Lite App they can sample at least one free track and if required they can upgrade to the full version with no Ads, the ability to leave comments and all tracks."

Appytunes Director Sahil Jagtiani said, "We have so far created about 36 album apps both paid and dree versions for Universal Music which is available on Android and IOs. Soon we will launch Blackberry Apps for all 36 albums on Blackberry World and for sale on appytunes.com."