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Digital Edge
ITV
Granada expands distribution in Thailand
Indiantelevision.com
Team
(5
March
2013 6:18 pm)
MUMBAI: ITV Granada, which will rebrand as ITV Choice on 25
March, has expanded its distribution in Thailand through a
deal with the country's latest IPTV operator MeTV, on the
TOT platform.
The
latest distribution deal, which was handled by sales distribution
partner Multi Channels Asia, demonstrates a growing demand
for the channel throughout Asia and the Middle East.
ITV
Granada Channel Director Simon Li says, "We are delighted
to be joining the MeTV family and growing our footprint in
Thailand. With this expansion we aim to bring more of ITV's
premium drama and entertainment titles to both local and ex-pat
audiences."
