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MUMBAI:
Colors is all set to telecast the 19th annual Colors Screen
Awards on 19 January at 8 pm.
The
channel has roped in Micromax as the presenting sponsor while
Western Union has come on board as the powered by sponsor
of the event.
This
is the second edition of Colors Screen Awards. Prior to this,
Screen Awards used to air on Star Plus. This year Colors Screen
Awards will welcome the next 100 years of Indian cinema.
Representing
the new generation will be Ranbir Kapoor who will be showcasing
a tribute to Bollywood along with his mother and actor Neetu
Singh.
The
awards, hosted by the indomitable Shah Rukh Khan, will have
performances by new Student of the Year actors Siddharth Malhotra,
Varun Dhawan and Alia Bhat, Sonakshi Sinha, Ranveer Singh
and Priyanka Chopra.
Colors
CEO Raj Nayak said, "If last year was about celebrating
100 years of Indian Cinema, 2013 is the beginning of the next
100 years. I am delighted to present Colors Screen Awards
- 2013, the first Awards in the country in the New Year. The
Colors Screen Awards is a celebration of Indian Cinema when
the entire film fraternity comes together as one happy family
to celebrate and partake in each other's success. I am positive
audiences will enjoy the show this year as we capture the
best of Bollywood talent and complement with entertaining
performances."
Screen
editor Priyanka Sinha Jha said, "Over the years the Screen
Awards have recognized excellence in Hindi and Marathi cinema
in the fields of acting, direction, sound, choreography, music
and scripting. This year will see the Awards embrace the new
generation of talent in Bollywood encouraging a new wave of
thinking that will have the potential to chart the story of
next 100 years of Indian cinema".
The finalists for the 19th Annual Colors Screen Awards are
chosen from a list of 119 movies by a jury comprising of people
like Hema Malini, the jury chairperson along with Sadhana
Nayar, Jehtu Mandal, Rajat Arora, Alka Yagnik, Nishikant Kamat,
Rajukumar Gupta, Padmini Kolhapure, Nageesh Kuknoor, Vikramaditya
Motwane and Santosh Sivan.
The
on-ground event will be held in Mumbai on 12 January.
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