Indiantelevision.com's > Digital Edge> TELiBrahma launches Brandclub
2013 2:56 pm)
MUMBAI: TELiBrahma, a leading mobile advertising solutions
company, has launched Brandclub, a digital media closest to
Point of Sale to enhance media efficiencies by targeting consumers
who are within the vicinity of the retail outlets.
Brandclub enables retailers to cross-leverage partner network
to increase and engage the walk-ins. Brandclub will help consumers
with relevant information about new arrivals, coupons, menus,
offers and other promotional content from the store they are
in, as well those nearby.
connecting to Brandclub through Wi-Fi or Bluetooth, consumers
can access the above information right on their mobile phones
without having to download any application.
COO and Co-Founder Ravi B R said, "Brandclub will help
retailers fill a missing gap in their media plan
A highly effective hyper local media that deliver footfalls
provide critical real time analytics."