Technology

DigiVive partners with Videocon to launch mobile TV service

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NEW DELHI: DigiVive and Videocon Mobile Phones have jointly launched the mobile TV service ? nexGTv, an embedded application in Videocon VT71 and Videocon VT10, enabling owners of these Videocon tablets to enjoy TV on the move at any given point of time.

The Videocon Mobile Phones division has addressed the increasing consumer demand for a high quality and trusted product in the Tablet space by recently launching 7? (Videocon VT71) and 10? (Videocon VT10) tablets.

This will enable users to view over 100 live channels, Replay TV and plethora of video on demand along with latest launched nexGTv music channel. This partnership is all set to take the concept of mobile TV to the masses. Currently, nexGTv caters to more than 8.5 million users and this will further help expand the market.

DigiVive director G D Singh said, ?We are excited to partner with Videocon Mobiles for embedding nexGTv app in their recently launched tablets. This tie-up is another step towards our objective of ?massification of entertainment? as this will open new avenues for reaching out to many potential users. With nexGTv expanding its reach, now more and more users can enjoy what we like to call, their ?personal DTH?. With this tie-up, we plan to increase our subscriber base substantially.?

Elaborating on the partnership Khalid Zamir, Head Product Planning & Development, Videocon Mobile Phones said, ?We are glad to partner with DigiVive?s popular mobile TV service - nexGTv for an enhanced user experience on our tablets. VT71 and VT10 are our recent launches in the tablet space, and bring to our users the latest technology at affordable prices. nexGTv is a successful mobile TV service provider and hence it made sense for Videocon to partner with them for this valued added service on our tablet devices.?

According to a release, nexGTv has maintained its top position on various online stores and on other app stores it remains among top five apps in the entertainment category. On an average there are 20,000 downloads every day of DigiVive?s nexGTv mobile TV service. nexGTv witnessed huge traction during cricketing action and the average new user toll is increasing day-by-day, the statement added.

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