MUMBAI: Endemol has sold Big Brother into Vietnam
for the first time, with VTV commissioning 65 episodes to
air later this year.
The local version will run over nine weeks on VTV6. In total,
more than 20 series of Big Brother will air this year
in more than 70 countries, including the US, the UK, Spain,
Israel, Latin America, CEE, Asia and Africa.
Endemol managing director of Asian operations Fotini Paraskakis
commented: "Big Brother continues to be an unstoppable
blockbuster more than a decade since it first launched. Following
the format's proven success in other Asian territories we
are proud to be bringing it to Vietnam for the very first
time and we're in no doubt that VTV6's audience will love