Technology

Rediff.com launches improved news app

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MUMBAI: Online provider of news, information, communication, entertainment and shopping services Rediff.com India Limited has modified and upgraded its Rediff News App service. Users will now be able to access news from over 30,000 Indian and International sources for free by downloading the news app.

As part of the enhancements, the app also aggregates news from top news sources such as Reuters, The New York Times, Washington Post, The Times of India, The Economic Times, and The Hindu.

In order to make sure that the app can be used by maximum mobile users, Rediff has released multiple versions of the app for mobile devices ranging from those using the latest versions of iOS, BlackBerry, Windows 8, and Android, to feature phones using the classical Java and Symbian operating systems. Each version is designed to provide the best user experience on the respective operating system and provides aggregated news content from multiple sources.

The app has a tiled interface design that displays the latest news with images and a short description across popular categories such as top news, world, business, sports, cricket, and entertainment. A user can tap on an image to get a summary of the news and a further tap takes him/her to the full article on the original news source.

The app also provides an offline access to previously downloaded news content even when the user is not connected to the internet, providing each user with a unique and differentiated news search and viewing experience.

Rediff.com chairman and CEO Ajit Balakrishnan said, "The Indian mobile internet user base is expected to grow exponentially on the back of initiatives by the Government of India and leading Indian telecom service providers. Our launch of the Rediff News app that can work on almost all mobile phones provides users with better access to worldwide news and enhances search functionality. This is part of our continued strategy of enhancing our offerings to improve the Rediff user experience and positions Rediff to take advantage of future growth opportunities."

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