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MUMBAI:
BBC Worldwide Australasia has unveiled a new partnership with
the Nine Network which will see the motoring entertainment
show 'Top Gear' premiere on Foxtel's BBC Knowledge before
being transmitted on Nine and on GO!.
Under
this new arrangement, BBC Knowledge will be the first Australian
channel to screen the new series of Top Gear, bringing the
program to subscription TV viewers in a consistent slot and
only days after the UK transmission.
Nine
Network viewers can enjoy the new shows shortly after their
BBC Knowledge premieres. Once it has transmitted on the Nine
Network, Top Gear will be available for catch up on Nine MSN
and topgear.com/au, on DVD from Roadshow Entertainment and
for download to own.
Jeremy
Clarkson, James May, Richard Hammond and The Stig will have
their BBC Knowledge premiere with Series 19 in the new year
and some exciting one-off specials.
The
deal was negotiated by BBC Worldwide Director of Sales Julie
Dowding who said, "This is a significant deal for BBC
Worldwide Australasia and for Australian Top Gear fans. We
are fast-tracking 'Top Gear' to Australia by closing the transmission
window, offering premium value to viewers on our wholly owned
channel, BBC Knowledge, and ensuring that all Australians
get the opportunity to view Top Gear by continuing our successful
relationship with the Nine Network."
Nine
director of television Michael Healy said, "We're delighted
to be continuing our successful relationship with Top Gear,
bringing one of the world's biggest shows to all Australians
on Nine."
BBC
Worldwide GM, director of channels Deirdre Brennan said, "
'Top Gear' is a premium brand that appeals to a broad audience,
from families to motoring fans, with its infectious mix of
credibility and character. It's very exciting to be able to
bring it to Australian Foxtel customers first on BBC Knowledge."
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