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MUMBAI:
CNN, the 24-hour news network, is launching 'Our Mobile Society'.
Beginning
24 September, a full week of 'Our Mobile Society' coverage
will air on CNN International as segments in 'News Stream'
at 5:30 pm.
The
show is an editorial initiative that examines the impact of
mobile technology on our lives. It will explore the new world
where mobile technology has shifted from nicety to necessity.
Appearing
across all of CNN platforms, the month-long coverage will
examine the impact of mobile devices on topics including personal
relationships, work habits, cultural quirks, heath, finance,
and etiquette.
CNN
VP-mobile Louis Gump said, "With the emergence of new
capabilities, mobile has become increasingly important to
CNN's global business and the way we interact with our users.
Inspired by our own dynamic evolution of content delivery
and consumption, CNN launched 'Our Mobile Society' to further
uncover the impact of mobile on the world around us."
Additionally,
CNN's apps and mobile site will feature a special section
dedicated to 'Our Mobile Society,' and CNN iReport will launch
a new uploader, allowing users to create and share iReports
directly from CNN's mobile website for the first time ever.
CNN
Digital vice president and managing editor Meredith Artley
added, "We're excited to launch this cross-platform coverage
that will focus on the many ways mobile devices have changed
our lives and our world. The impact is profound -- from industry
innovations to our own attention spans, our relationships,
the way we work, how we entertain ourselves and beyond."
Throughout
the month, CNN Digital will investigate a wide range of topics
related to our mobile society, including special reports from
CNNMoney.com. Personalised tablet magazine Zite will be adding
a section entitled 'Our Mobile Society' to its apps as well.
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