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MUMBAI:
At the recently concluded television trade event Mipcom in
Cannes, France music producer Audio Network is delighted to
announce an international deal with Endemol. The music publisher
has designed and developed a bespoke content management system
where Endemol producers worldwide can select and use Endemol
music in their productions.
Endemol
Worldwide Brands CEO Olivier Gers said, "Our challenge
was the efficient sharing of our own Music IP across the Group.
We have worked with Audio Network for a number of years and
turned to them to create a bespoke systemthat allows our global
users to search, download and use music in all our productions.
We are delighted that we now have online access to all our
music via one comprehensive system allowing us to keep the
music side of our brands consistent across all territories."
Audio
Network MD Juliette Squair said, "This is a great partnership
for us. Our flexible business model allows us to interpret
Endemol's business needs and develop this innovative management
system for them. We're delighted to share our music expertise
and further our already close relationship with Endemol.It
providesthe perfect music solution for them, and now enables
them to rollout their own library in addition to the Audio
Network repertoire to its global producers and to maximise
their IP on a global scale."
Audio
Network's core business model is the offering of a quality
music catalogue of up to 53,000 tracks across all genres -
all of which are pre-cleared for multiple formats, for the
world, forever.
With
a catalogue of over 53,000 tracks, Audio Network offers a
complete music solution by cutting through the traditionally
complex and costly processes of licensing music. All high-quality
tracks are pre-cleared for multiple formats, for the world,
forever.
This
approach allows producers to make content for international
distribution, emerging platforms and new media without the
need to go through the complicated and expensive process of
clearing individual tracks or re-versioning productions.
The
company supplies music to media clients, including BBC, HBO,
MSN, MTV Networks, National Geographic Ogilvy, and Endemol.
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